100% Media 0% Nonsense: Global retail media and ecommerce is booming just as climate activists step up attacks on advertising. Something has to give, writes the editor.
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Activist group Brandalism has placed artworks on billboards that satirize marketing for airlines that the group says are contributing to rising greenhouse gas emissions.
In brief: IAB Europe, the trade body for digital advertising, has announced a Sustainability Standards Committee which will create “new standards for the delivery of digital advertising”.