The Media Leader spoke to media agency execs, broadcasters, intermediaries, specialists and columnists to find out their thoughts on the most significant change in media this year.
More Sustainability articles
From sustainability, the talent crisis and trust in media, to ad fraud, inflation and Netflix’s ad tier, The Media Leader has covered a lot of news this year, but what were our most-read stories?
In brief: Clear Channel has now installed 100 Living Roof bus shelters in cities across the nation, the outdoor media company has announced.
Parnter content: The Guardian and The Media Leader’s webinar on confronting the climate emergency covered topics including how advertisers and publishers can work to reduce their carbon footprint, and how to avoid greenwashing.
In brief: Serious Tissues, a recycled toilet paper brand, has won £1m in media value as part of the Sky Zero Footprint Fund.
In brief: Semafor’s climate editor left just five months into the gig due to an “over-dependence” on a Chevron sponsorship.
If profit is measured, sustainability should be, too.
Anne Coghlan, Scope3 cofounder and COO, speaks to The Media Leader about what’s next for decarbonising the media industry and what are the biggest misconceptions about sustainability in advertising.
There are serious environmental costs to creating and sharing NFTs, so there needs to be clear consideration on the purpose for creating them.
As part of The Media Leader’s commitment to championing sustainability in our industry throughout 2023, we are delighted to partner with The Guardian Advertising to present this one-hour special.