The TV adaptation of the How To Train Your Dragon films has been picked up by Netflix in a deal that will see the on-demand platform gain exclusive rights.
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The move will see the Financial Times offer advertisers ad time as opposed to ad space, with the newsbrand’s commercial lead describing the current system of buying a set number of impressions as “fundamentally inequitable.”
The vice president of the European Magazine Marketing Association, a former managing editor of The Sun and a co-founder of Innocent smoothies amongst those to join the board.
Multi-platform video services provider Vubiquity has announced the acquisition of UK-based FilmFlex Movies – one of the largest video on-demand providers outside of the US.
As the battle for sporting broadcast rights grows ever more competitive, is it time to move to a tender process where the winners are judged on a wider set of criteria than merely the size of the cheque? asks Raymond Snoddy.
Have you ever wondered which ads placed in the national newspapers are the most effective at engaging readers? Newsline has partnered with Lumen Research to find out.
At some stage, under the radar, a transformation occurred – but why does it matter? asks David Brennan, founder of Media Native.
Available via the on-demand Freetime service, the new player marks the first time Freesat has offered paid for content and gives users access to films such as Blue is the Warmest Colour and Amour.
Last night brought sweet relief to long-suffering viewers as the TV viewing nation let out a collective sigh as the Street’s resident gobby paramour Tina Mcintyre was finally put out of her spray-tanned misery.
The usual top three performing UK news websites suffered declines last month, according to the latest ABC analysis.