Last night saw BBC One bring a procession of misery and grim histrionics to teatime viewers as the haggard and long-suffering characters in EastEnders (8pm) hit terrifying lows as the show peaked to new heights.
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The FreeWheel Video Monetization Report is released quarterly and seeks to highlight the changing dynamics of how enterprise-class content owners and distributors are monetising professional digital video content.Q1 2014 marked the beginning of what promises to be an extremely strong year for growth and evolution in the digital television market, with video views and ad… Continue reading FreeWheel Video Monetization Report Q1 2014
New research has revealed that the average ‘tap rate’ on an ad served within a newsbrand’s tablet app is 0.79%, up to 40 times greater than the average online display click-through rate.
Regional newspaper publisher Local World has announced the appointment of Matt Kelly for its new digital director role.
There is no doubt that total viewing of video, in all its guises, is rapidly growing – but it doesn’t make sense to rob the most effective form to pay for the others, argues Lindsey Clay, chief executive, Thinkbox.
Ahead of MediaTel’s annual Media Playground event tomorrow, Kantar Media has prepared an infographic which reveals the differences in media habits between the young…and the not so young.
With the bones of last week’s kill well and truly picked, the third episode saw a slight panic set in across the camp as bellies shrunk, tempers swelled and one man-child lost his mind a bit.
Panorama editor Tom Giles is to leave in June to work on a blueprint to “shape BBC current affairs for the future”, as Ceri Thomas, head of programmes, is set to edit Panorama for the next six months.
From Thinkbox’s surprising new Payback 4 study, to David Abbott’s legacy as an advertising great, this week Dominic Mills is taking lessons from the present as well as the past.
The former Guardian commercial director will be responsible for leading Bloomberg’s multi-platform media operation across the regions.
