The news means BT Sport has captured 24 per cent of all pubs, including groups and independents, according to research by Sweeney Pinedo. In statement, BT said this placed “BT Sport neck and neck with Sky at 25 per cent.”
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Tracy’s appointment comes as Rob Horler, CEO of Dentsu Aegis Network Northern Europe, takes on additional responsibilities of overseeing the development of Dentsu Aegis’s iProspect, Carat Enterprise and Data2Decisions brands.
As Rajar announces the latest radio listening figures, Newsline presents industry reaction to the results, with opinion and analysis from Ipsos MediaCT and Carat UK.
Despite television’s dominance, press and radio were found to be the next best at generating sales.
Newsline’s round-up of the latest radio listening results for the national stations and networks and the digital and breakfast markets.
Total Global Radio UK has maintained its dominance over the national stations and networks as Bauer Radio Total Portfolio knocks BBC Radio Two out of second place.
The shift to digital radio listening continues, with London leading the way, according to the latest Rajar results.
Following a wave of acquisitions and consolidation in the television market, the question left hanging in the air is whether ITV could itself become a takeover target. By Raymond Snoddy.
For the year ending 30 April 2014, ITV’s share of viewing, based on Barb data, dropped from 23.4% in 2013, to 21.6% this year – a percentage change of 7.69%.
It has been widely reported that Yahoo, which has purchased around 40 start-ups in the last two years, will shut the app down entirely so the Blink team can work on Yahoo products.