Netflix CEO attributes high content streaming to exclusive series House of Cards, with average hours streamed per month up 3 billion since June 2012 and quarterly revenue exceeding $1 billion.
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The latest ABC National Newspaper figures for March show that, despite the continued year on year declines in print sales, the daily titles experienced a month of growth for around half of titles, and only slight declines elsewhere.
The UK content on-demand market is almost at saturation point and is at risk of reaching its audience growth potential, reports YouGov – forcing digital content providers to make the most out of the existing current user base rather than expanding into new audiences.
Simon Andrews takes a look at ‘Home’ from Facebook and find it’s…interesting. Because of the limited range of android handsets that Home will work on, its initial impact may be a little muted he says – and as a sort of modern equivalent of a Google Toolbar it’s likely to only really appeal to hardcore users. But with a billion users you don’t need big percentages to make a big impact…
As media companies struggle to generate online revenues it is likely that within three years 90% of online newsbrand content will be behind paywalls, a new pricing report from Simon-Kucher & Partners says.
Thursday night saw Victoria Wood’s epic globe-trotting quest (to ramble on about tea in expensive locations) come to an end. Tightening the budget slightly, the second night of the frivolous odyssey saw the comedy stalwart stick closer to home, swapping the stunning tea fields of Sri Lanka for Yorkshire.
Mindshare UK set to reposition its press department to publishing to keep pace with a rapidly evolving multi-platform market.
The global sale of PCs has fallen by the biggest amount since 1994, finds IDC, despite the launch of Windows 8 which was expected to boost the market.
‘Click-through’ doesn’t mean anything today says Darren Hamer, MD of Sticky. It doesn’t generate any revenue and without context there’s no way of knowing its impact on brand equity. So now it’s time for the truth – and visual performance studies will help achieve it.
Two-timing the TV has been going on for years – from getting up during the adverts to make a cup of tea, to grannies doing their knitting during an episode of Corrie. And now, advertising brands have mobiles and tablets to contend with as well. However, instead of brands seeing these as a threat, they should be using dual screening as an opportunity to get people talking about them, says Starcom MediaVest’s Steve Smith.