Want to know how to ‘kill’ the traditional TV industry? It’s easy, says Jeremy Toeman, CEO of Dijit Media. Come up with a cash flow of roughly $70 billion. That’s it. Pure and simple.
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ITV has today reported that TV ad revenue for the first half of the year was down 3%, but the company expects a good third quarter with an anticipated 9% boost as total revenues increase by £30 million.
Mobile and tablet devices accounted for 32% of all requests in June, while PCs made up a record low of 44%.
As Omnicom and Publicis announce a merger that will create the world’s largest marketing and advertising powerhouse, Dominic Mills asks why neither party seems to be able to provide a decent rationale for such a move – and concludes other forces are at work…
New York’s Pivotal Research Group has cautioned that media owners whose revenue base is skewed towards advertising – and especially those whose advertiser base skews towards large brands – are likely to see negative impacts from the Publicis and Omnicom merger.
Titles including Front, Loaded, Nuts and Zoo have been given until 9 September to cover their front pages, or they will be taken off sale.
Absolute Radio, formerly Virgin Radio, was bought by Bennett, Coleman and Co in 2008 for £53.2 million, and was recently valued at £10-15 million.
Revenue was up 7% to over £7 million, while the corporation’s services saw strong growth too, with paid-for subscription up 3.3 million to a total of 31.6 million.
Chromecast allows anybody with a smartphone, tablet or computer to play shows from certain sites and apps on home television sets.
Brian Jacobs, Founder, BJ&A; Founder Director, Enreach explains the dilemma that many media agencies face, and tells us why the future for these agencies lies in planning…