According to reports in the Financial Times, BT has terminated its contract with Pace who were due to provide their YouView boxes.
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Results from over 2,000 eye tracking studies performed by EyeTrackShop over the last 16 months reveal that, on average, 30% of visible display ads did not attract the consumers’ attention. Darren Hamer investigates.
Dominic Mills says it’s not difficult to count up the UK’s influence on the global advertising industry, but with a new IPA study into the business effects of a thousand advertising campaigns from over thirty years, how can clients be persuaded to invest longer term?
LOVEFiLM has launched on Nintendo’s Wii home console with a launch on Nintendo’s new HD home console Wii U to follow shortly, transforming the movie viewing experience for up to eight million UK Wii users who will now be able to select and instantly stream movies and TV shows with a wave of their Wii Remote.
The daily newspaper market was down -1% on October, with The Daily Express performing best with only a 0.7% rise from October to 537,236 copies.
Speaking at London’s Digital TV Summit, Channel 4’s head of VOD, Sarah Milton, revealed that one in three people aged 16-24 in the UK are now registered users of on demand service 4oD.Sarah went on to say the service now has 6 million core registered users and 4-5 million monthly unique users but mobile views… Continue reading One third of 16-24 years old are registered with 4oD
Paul Kane, BSkyB’s head of product research engineering, has revealed that the company is currently monitoring the developments of Ultra-HD and that the technology was a central part of his own R&D role.
Like all the best stars before him, Richard Madeley has gone full-on mononymous.
Adlive will give all 171 UK Kia dealerships the chance to personalise a national advertising campaign through advertising in petrol station forecourts for their local area.
‘Super Sunday’ saw more than three million log on to the shopping site with the number of mobile visitors up 96% on the same day last year.