More Uk articles

Ping! 9.50am Last Friday an email hits my inbox from the National Readership Survey (NRS).

To say it was eagerly awaited may be a slight exaggeration but nonetheless I had a deadline and my editor’s strict on time.

Monday’s television viewing was dominated with the usual mixture of soaps and reality shows, with ITV1 winning the battle for the nation’s remotes. The evening started off strong with Emmerdale, the soap about sleepy village life, grabbing 31% of the audience share for that time.

Ben Humphry, Country Director UK and Ireland at predictive behavioural targeting business nugg.ad, on effective targeting for media planning

BBC’s Strictly Come Dancing came top of the ratings Saturday night, peaking an impressive 11.5 million viewers and 42% of the audience share.

Last week the RAB launched it’s new ‘Britain Loves Radio’ marketing campaign, which aims to stimulate a more active consideration of radio as part of brand advertising

Elliott Muscant, MD of Carat Manchester, on the inaugural IPA Media Owner Awards.

James Whitmore, managing director of Postar, on the “Filth and the Fury” that could be relevant for electronic trading.

Simon Andrews, founder of the full service mobile agency addictive!, on the growing momentum of mobile shopping threatening the retailers…

Channel 5 once again saw its year on year revenue increase significantly, up 39.2% on October 2010.

ITV’s I’m a Celebrity, Get Me Out of Here! scored high with the ratings last night, averaging 8.3 million viewers and 33% of the audience share across both ITV1 and ITV1 HD channels.