BBC One’s latest crime drama Silk easily banked the peak-hour ratings last night with a high of more than five million viewers.
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Havas, the owner of the Euro RSCG Worldwide advertising agency and the MPG brand, has reported 2010 profit of 110 million euros, missing analyst estimates.
A week after Apple released the iPad 2, research reveals that the iPad is starting to appeal to a new generation – the over 55’s.
ITV1’s new Law & Order: UK series started on a high of more than 5.7 million viewers last night.
In response to YouGov’s ‘Product Placement underwhelms’ article, John Barnard, chairman NMG Product Placement at Pinewood Studios, says many of the respondent’s comments about noticing product placement all the time are based on seeing brands, not product placements.
ShortList’s latest venture Mode hit the streets for the first time last night in London, Leeds, Birmingham, Glasgow and Manchester.
Product placement came to the UK last week, but new research from YouGov suggests the appearance of branded goods in the nation’s TV shows and films
for the first time is unlikely to excite audiences.
Latest mobile research from Ipsos MediaCT – and your last chance to book a discounted ticket for the Come on Mobile… Stand Up and Deliver! event on 18th March.
BBC One enjoyed a peak run all day on Saturday – securing the top ratings with its coverage of the Live Atheletics: European Indoor Championships, Final Score and Let’s Dance for Comic Relief.
In response to Raymond Snoddy’s article ‘At best Sky News will stumble along in its current mode’, John Billett, CEO at Johnbillett.com, says the law of unintended consequences has never operated more potently.