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We have a fax machine TV trading system in the AI age. But the need for structural change can only be addressed with the full participation of the agency community.

The sales chief and former Twitter MD on not taking himself too seriously, how he hires people and innovating using AI.

Never have we seen such damaging constellations of forces coming together to undermine not just the democratic process, but ultimately the social democratic consensus.

Comcast’s new premium video ad solution follows a consensus over TV’s need to better compete for small and medium-sized businesses’ ad dollars.

Full report available at: Adwanted Connected; Publishing

Longley will work alongside COO David Graham, CFO Allison Gislason and CCO Mike Buckley.

A question is sent the user’s device that can provide information on awareness, consideration and more.

Women’s sports, challenger agencies, AI developments, video fragmentation… 2025 has much in store for industry leaders.

We all want happiness, but we must be able to differentiate between unhappiness and poor mental health — and they are not always the responsibility of our employers.

Advertisers need to “lean in” more to the cross-measurement project, according to the trade body’s director-general.