It can be tempting to feel worried about the busyness that lays ahead for the rest of the year. But opening your mind up to learning new skills will serve you over the autumn and beyond.
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Could GARM’s demise be a shot in the arm for media sustainability or should we worry, asks the head of marketing agency Kepler’s Climate Action Team.
Google’s new AI photo editing feature “has the potential for misuse on a mass scale” despite its impressive tech, according to some tech experts.
Apple TV+ and Disney+ have increased prices by the largest amounts since their launch, with an annual average hike of 18%.
Analysis: The streaming platform’s second upfront season brought many questions still.
GroupM had forecast the $1tn mark to be reached in 2025.
Since the creation of the sales funnel, marketers and agencies have focused on consideration. But how do we understand it and measure changes? Get your Byron Sharp off the shelf and find out.
According to the agency’s CEO and global client director, brands have taken a more “unified” approach to advertising against both the Olympics and Paralympics this year.
Media companies rebrand often, with widely varying degrees of success. Here are 13 recent rebrands, inclusive of successes and stinkers.
Filming locations for popular shows such as Death in Paradise, Emily in Paris and Game of Thrones attract tourists who pump millions into the local economy. TV tourism is not to be sniffed at.
