The Mail on Sunday is set to undergo a major editorial overhaul this week in a bid to boost circulation figures and ad revenue.
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More than 170 million US internet users watched online video during November, with nearly 31 billion videos viewed during the month, according to the latest data from comScore.
ITV’s new chairman Archie Norman is set to make radical changes at the broadcaster.
IPC has launched a new monthly women’s magazine – goodtoknow Recipes.
Sky’s new television ad has been banned by the Advertising Standards Authority (ASA) for misleading claims about the digital switchover.
A new survey from Nielsen has found that consumers are willing to pay for online content, although attitudes vary by geography, demographics and content type.
Jimmy Maymann, chairman at GoViral, considers the exciting opportunities for online marketing – “Get it right and the rewards will be brilliant. If you get it wrong, at least you will know about it soon enough” …
Now that ISBA has backtracked on product placement, what might it get up to next, asks Newsline columnist Raymond Snoddy.
Future Publishing is set to launch a new premium magazine called Comic Heroes.
Bauer Media is making senior changes to its advertising team, which it says will “further simplify how the company operates in the media marketplace”.
