Havas Media is pulling together all of its UK operating businesses into a new Havas Media UK organisation.Launching with immediate effect, Havas Media UK will include MPG (which also comprises London-based MPG International and digital, data and direct specialist Media Contacts); sports communication consultancy Havas Sports; integrated communications agency Arena BLM (which also includes its… Continue reading Havas Media launches in the UK
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Johnston Press is the latest regional media owner to release data on the new ABCe six-month certificate.The independent online data is set to cover Johnston’s network of local media branded sites and part of the Yorkshire network, including yorkshirepost.co.uk, portsmouth.co.uk and sunderland.co.uk.Chris Pennock, group sales and marketing directer at Johnston, said: “ABCe audited data provides… Continue reading Johnston Press is set to release six-month ABCe data
Trinity Mirror has reported a 20.1% drop in its group ad revenues since the end of June, with property ad income falling by almost 50%.The newspaper group’s property ad revenue fell by 46.4% year on year, while recruitment ad income dropped 27% in the 17 week period from the end of June to October 26,… Continue reading Trinity Mirror ad revenue slumps
The internet will stay strong through the tough economic times ahead but businesses have to “get heir heads around the new rules”, Richard Eyre, chairman of the Internet Advertising Bureau, said at yesterday’s IAB Engage conference.Eyre said that young business leaders working in the UK media industry have had their instincts shaped by 20 years… Continue reading IAB Engage 2008: Online will remain strong through tough economic times
Yahoo! chief executive Jerry Yang believes that online advertising will emerge from the forthcoming recession stronger than when it went in.Speaking at yesterday’s IAB Engage conference, Yang said that performance based advertising, such as search and direct response, continues to be a growing area. However, he added that it is difficult to predict how a… Continue reading IAB Engage 2008: Online advertising to emerge stronger from financial downturn
The secretary of state for culture, media and sport, Andy Burnham, emphasised the government’s support for self-regulation of online advertising at yesterday’s IAB Engage conference.Burnham reiterated the importance of online advertising to the wider UK economy and outlined his commitment to industry self-regulation in what promises to be a turbulent time.He said: “Government is moving… Continue reading IAB Engage 2008: Secretary of state commits to self-regulation of online advertising
Trinity Mirror has reported a 20.1% decline in its group ad revenues since the end of June in a trading update today, with property ad income falling by almost 50%. The newspaper group’s property ad revenue fell by 46.4% year on year, while recruitment ad income dropped 27% in the 17 week period from the… Continue reading Trinity Mirror reveals 20% ad revenue decline
The global slowturn has hit Clear Channel Outdoor, as the ad company reveals a 0.5% year on year global revenue decline for the third quarter this year. Net income for the company as a whole dropped 83% year on year as a result of higher costs and varying currency exchange rates – with these taken… Continue reading Clear Channel reports Q3 revenue decline
Just 12% of British consumers claim that they would be more likely to click through to email messages linked to video, micro-sites and social networking sites such as Facebook and YouTube, according to a new study from e-Dialog. Nearly a quarter of adults (22%) claim that this kind of content would actually make them a… Continue reading Social media email ads “turn off consumers”
Clear Channel Outdoor has reported a 0.5% year on year global revenue decline for the third quarter this year.Net income for the company as a whole dropped 83% year on year as a result of higher costs and varying currency exchange rates – with these taken into account, Clear Channel’s global revenue was down by… Continue reading Clear Channel reports Q3 revenue decline
