Channel 4, ITV and Five are all pleased with the recommendations set out in Ofcom’s Public Service Broadcasting blueprint, which was published earlier today (see Ofcom rejects top-slicing the BBC’s funding).Channel 4’s chief executive Andy Duncan has welcomed Ofcom’s proposals to create a new commercial public service broadcaster, moulded around C4.Duncan said that Ofcom’s idea… Continue reading C4, Five and ITV welcome Ofcom recommendations
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Declan Boyle has been appointed ad director at IPC Innovator – IPC Advertising’s centralised insert and cross platform direct division.Boyle will spearhead a repositioning of Innovator as it offers direct response clients solutions to their database marketing and direct multiplatform needs.Ali Deas, IPC Advertising central sales group ad director, said: “Declan’s wealth of experience in… Continue reading New IPC Innovator ad director
Michelin-starred chef Heston Blumenthal kicked off the Great British Food Fight season on Channel 4 last night, with Big Chef Takes on Little Chef.The first of three programmes, which follows Blumenthal’s mission to redesign to menu of the struggling roadside restaurant chain, pulled in more than 3.4 million peak viewers and an average 12.7% audience… Continue reading Great British Food Fight kicks off with 3.4 million viewers
Travis Baxter, MD radio (strategy, regulation and business development) at Bauer Media, looks at what the forthcoming reports from Ofcom and Lord Carter could mean for radio…The ill economic winds have blown into the New Year of 2009, swirling around the imminent publication of two key industry reviews which will affect each of us as… Continue reading What will the Ofcom and Lord Carter reports mean for radio?
Four out of the five main terrestrial channels saw declines in viewing share in December – Five was the only channel to buck the downward trend, recording a 0.1 percentage points increase year on year.All ViewingBBC One and ITV1 both experienced a year on year decline of 0.5%, taking their shares down to 21.9% and… Continue reading Television Viewing Round-Up – December 2008
Absolute Radio has signed a new six-figure deal with Renault Vans, with the motoring brand sponsoring the broadcaster’s travel bulletins on-air and online.The 12 month long deal is the fourth year of the sponsorship, making Renault Vans the station’s longest running sponsor ever. The partnership sees tailored messages for Renault Van models featured on over… Continue reading Absolute Radio signs six-figure deal with Renault Vans
Tim Cain has been appointed as the Association of Online Publishers’ (AOP) head of research and insight.Reporting to Liz Somerville, AOP acting director, Cain will set the AOP’s research agenda and drive a programme of research activity to deliver insight for the association’s members.Priorities will include developing the association’s Annual Membership Survey, introducing new research… Continue reading AOP appoints head of research
National commercial digital radio operator Digital One is formally inviting applications for new DAB radio stations and is cutting carriage costs to boost interest.Following the closure of several digital stations last year – such as theJazz and The Arrow – and the end of Channel 4’s foray into DAB (see Channel 4 Abandons Digital Radio… Continue reading Digital One advertises for new DAB stations
Americans’ frequent use of the internet has almost doubled over the last five years, according to a new survey from Gallup. The survey found that 48% of Americans now report using the internet for more than one hour per day, compared to 26% in 2002. Post-graduates, those making more than $75,000 per year, and those… Continue reading Americans’ internet use rises
Financial Times owner Pearson has announced an upbeat trading update for the newspaper group, ahead of the release of its preliminary results for 2008 in March. Pearson said that Financial Times Publishing “has produced good sales and profit growth despite the slowdown in the advertising market in the fourth quarter”. Marjorie Scardino, chief executive, said:… Continue reading Positive trading update for Financial Times Group
