The Financial Times has launched a mobile version of its website, in a bid to attract younger users, following the news that FT.com reached the 1 million user mark for the first time.The website, which will be available to mobile users at m.ft.com, will be consistent with the new FT.com design but will offer a… Continue reading FT.com launches new mobile version of website
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Online auction site eBay has appointed its first director of advertising partnerships for the combined territories of the UK, Ireland and pan-EMEA.The move – part of the firm’s plans to bolster third-party revenue deals – sees Philip Rinn, formerly director of advertising partnerships for Ebay Advertising International, take on the role.Rinn will lead the auction… Continue reading eBay creates UK, Ireland and EMEA advertising hub
TV ad spend is predicted to fall from £3.46 billion in 2007 to £2.81 billion in 2010, despite record numbers of TV viewers, according to new research by Enders Analysis.The findings show that the first three months of this year could be down by as much as 20%, with ITV performing in line with the… Continue reading TV ad spend down despite increase in viewers
BSkyB’s first half adjusted operating profit was up 26% to £388 million, according to a financial statement released today. Reporting a strong first half performance, the satellite broadcaster also revealed an increased rate of customer growth. There was an increase in average revenue per user, up 5% year on year to reach a new high… Continue reading BSkyB announces 26% increase in operating profit
Though the majority of US households are ready for the changeover to digital television next month, 5.7% – or 6.5 million homes – remain unprepared according to a report from The Nielsen Company. This is an improvement of more than 1.3 million ready homes since Nielsen reported at the end of December, the company said,… Continue reading 6.5m US homes not ready for digital switchover
Future Publishing’s revenues grew 1% to £41 million in the three months leading up to December 31. In a statement released today, Future said that increases in advertising and other revenue streams offset a 2% decline in circulation revenue, while a 25% increase in online advertising more than offset a 4% decline in print. Stevie… Continue reading Future’s revenues up 1%
The onset of the Christmas shopping season brought increased traffic to UK online retail sites, with the jewellery/luxury goods/accessories category experiencing the strongest growth, according to new figures from comScore. Other categories that performed well were the mall, music, and flowers/gifts/greetings categories. High street retailers were particularly influenced by the seasonal uptick, said comScore, with… Continue reading Christmas sees increased traffic to UK online retail sites
Subtv, the national youth media network, and Gym Screen Media, the national health club network, have agreed a merger of their ventures which will see them brought together under the newly formed Media 42 Group.The two networks will maintain their brand identity and positioning but production, technology and delivery skills will be combined in content… Continue reading Subtv and Gym Screen Media agree merger
ITV1’s Unforgiven finale attracted more than 6.7 million peak viewers at 9pm last night, well ahead of its rival’s peak-time ratings.More than 6.5 million average viewers tuned in to see the conclusion to ITV1’s popular three-part drama, with Suranne Jones, securing the channel with a 26.3% audience share.Meanwhile, BBC One’s Motorway Cops: A Traffic Cops… Continue reading Last Unforgiven pulls in 6.7 million viewers
Ahead of MediaTel’s ‘Future of Television’ seminar, Alex North, head of commercial operations at AGB Nielsen, looks at what Ofcom’s PSB blueprint and the forthcoming Digital Britain report mean for the future of television…There’s never been a more empowering time for TV viewers. An explosion of choice created by the ever-expanding list of channels available,… Continue reading The Future of Television
