More Uk articles

Primetime and scheduled TV are losing their impact as consumers create their own entertainment lineups, according to a report from eMarketer. Digital video recorders (DVRs) and video-on-demand (VOD) allow viewers to create their own schedule while at the same time, the slowing economy drives advertisers to demand the greatest return on their advertising investments. VOD… Continue reading Scheduled TV Losing Impact

US anti-trust regulators have begun an investigation into the search advertising partnership between Yahoo! and Google. The investigation will look at whether the $800 million (£403 million) a year deal restricts competition in the market. A report in the Washington Post said that Justice Department investigators behind the anti-trust probe will take evidence from Google,… Continue reading US Regulators Investigate Yahoo!/Google Deal

There are under three million people in the UK who are using mobile internet, according to new data from Point Topic. Point Topic asked 2000 people from across the UK if they had accessed the internet on a mobile device during May. It found that just 6% of the general adult population, equivalent to 2.9… Continue reading Under 3m People In UK Use Mobile Internet

RAJAR has published its Podcasting and Radio Listening via the Internet Survey today, showing listening figures are up again.The study reveals that 14.5 million people listen to the radio via the internet, up from 12 million in November last year and six million people have downloaded a podcast, up from 4.3 million.It’s the second survey… Continue reading RAJAR Releases New Podcast And Online Radio Survey

Sky News has relaunched its website in an attempt to make it a “dynamic, video-rich site for breaking news and information”.The new look site includes an online community allowing users to set up profiles and blogs from presenters Eamonn Holmes and Dermot Murnaghan.There is also a feature called Choose Your News which allows users to… Continue reading Sky News Relaunches Website

Facebook is the fastest growing site in terms of total UK minutes, according to a study released today by Nielsen Online.It is the only website to increase its total minutes by over 200,000 – growing by 1.8 billion minutes in a year.Only 10 websites and applications have averaged at least 500 million UK minutes per… Continue reading Facebook Is The Fastest Growing Site In The UK

City AM could go national at the end of this year, according to Lawson Muncaster, the title’s managing director.Speaking at yesterday’s MediaTel Group ‘Future of National Newspapers’ seminar, Muncaster told the assembled audience about possible plans for expansion to the rest of the UK – outside of its current London positioning – and spoke about… Continue reading City AM Set To Go National

Bauer Advertising and Coca-Cola Great Britain have joined forces to run a summer promotion campaign on Kiss radio called ‘Kiss does summer “on the coke side of life”‘.It is set to focus on Kiss’ summer of events and involves an interactive multi-platform campaign across the Kiss network and the www.totalkiss.com/summer website.It will feature video highlights… Continue reading Kiss 100 And Coca-Cola Sign Exclusive Summer Promotion Deal

Laura Chaibi, media research manager at Orange, examines recent research the company has carried out on mobile advertising and looks at whether the platform can live up to expectations…More and more agencies are dabbling with mobile; but how close is the mobile industry to the £10 billion advertising bill forecasted for 2012? (Strategy Analytics, April… Continue reading How To Get Advertising Right On Mobile

Despite recent pessimistic forecasts about circulation figures and the bad news emerging from Trinity Mirror yesterday, newspaper industry figures are still upbeat about the future.Panellists at MediaTel Group’s ‘Future of National Newspapers’ seminar, held today in London, concentrated on ways the industry can move forward and improve advertising revenue and circulation figures by focusing on… Continue reading Not All Doom And Gloom For The Newspaper Industry