More Uk articles

Pearl & Dean has signed a deal to handle the advertising for Showcase Cinemas from October 2008.The cinema advertising company said that the new deal takes its UK market share to 33.3%, with its titles now set to appear in just under half (48%) of UK cinema sites.Owned by National Amusements, the Showcase Cinemas circuit… Continue reading Pearl & Dean Signs Showcase Cinemas Ad Deal

Diet Coke is set to extend its sponsorship of heat radio’s flagship show – The ‘diet Coke’ break.Bauer’s heat radio features The ‘diet Coke’ break programme weekdays between 2pm and 5.30pm with Rachael Hopper.The new sponsorship deal was arranged between Bauer Brand Solutions and Vizeum’s creative solutions director, Zoe Schmid.Schmid said: “The ‘diet Coke’ Break… Continue reading Diet Coke Signs Extended Sponsorship Deal With Heat Radio

WPP’s proposed £1.1 billion takeover bid for market research company TNS has been conditionally cleared by the European Commission. The EC previously said that a merger between WPP and TNS would raise competition issues about market influence in the European audience measurement market. However, it concluded that the deal could go ahead providing certain conditions… Continue reading WPP Gets EC Approval For £1.1bn TNS Takeover

Archant has appointed Adrian Jeakings as chief executive to replace John Fry who resigned earlier this week to join Johnston Press. Jeakings, currently Group Finance Director at Archant, will take up his new role on November 1. He was previously group finance director of The Stationery Office, a provider of information management services to the… Continue reading Archant Appoints New Chief Executive

Although UK online ad spend is forecast to post double-digit growth year on year, it is likely to fall as the economic downturn takes effect, according to a new report from PricewaterhouseCoopers. Citing Advertising Association data, the report predicts that total UK online ad spend growth will slow to about 20% in 2008 – a… Continue reading UK Online Adspend To Record Double Digit Growth This Year

Google search has seen a 3.1% year on year increase and remains well ahead of the competition in the US search share rankings, according to the latest data from Nielsen Online. An estimated 4.3 billion search queries were conducted on Google search in August alone, representing 60% of all search queries conducted during the month.… Continue reading Google Search Sees 3.1% Increase

At the end of 2008, there will be four billion global mobile subscriptions, according to the latest forecasts from Informa Telecoms & Media. Assuming that the world’s four billionth mobile subscription comes during the fourth quarter of 2008, it will have taken just five full quarters for the latest billion net additions, said Informa. The… Continue reading 4bn Global Mobile Subscriptions By End Of 2008

More than 4.5 million European mobile phone users accessed search during June 2008, up by 38% year on year, according to the latest data from comScore M:Metrics. The comScore report found that mobile search is gaining both popularity and frequency of use in Europe and the US. Over 20.8 million US mobile subscribers accessed search… Continue reading Mobile Search Grows 38% In Europe Over The Past Year

Five has unveiled a new on and off-air look for its main channel as part of a branding refresh which began in the spring.The new look is the second wave of the project following the launch of Fiver, formerly Five Life, in April. The on-air will be unveiled on the channel on October 6.This is… Continue reading Five Flagship Channel Gets New Look

ITV1’s new drama starring Juliet Stevenson debuted last night with more than six million viewers, knocking BBC One’s New Tricks off its usual Monday evening top spot.Place of Execution, which saw Stevenson playing a journalist working on a documentary about a girl who disappeared, attracted over 6.3 million peak viewers and a 26% audience share… Continue reading ITV1’s New Drama Races Ahead Of New Tricks