Virgin Radio owners Scottish Media Group have confirmed the sale of Virgin Radio to a consortium including The Times of India Group for £53 million by the end of June. The station will be renamed, in order to ensure there are no branding restrictions imposed by Sir Richard Branson which could affect the new owners… Continue reading Virgin Radio Sold
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A new study from Solutions Research Group has found that an average American consumer aged 12 and older with internet access now spends 6.1 hours daily with video based entertainment, up from 4.6 hours in 1996. Of this 6.1 hours, 63.9% (nearly four hours per day) currently comes from traditional television, including live, DVR and… Continue reading Average American Consumer Spends 6.1 Hours With Video Each Day
New research from the World Newspaper Congress on the media habits of young people in three countries found that television continues to be their most important source of news and information for the young, despite the rise of the internet. The research, looking at 15-29 year olds in the US, the Netherlands and Finland, showed… Continue reading Television Is Number One Source For News Among 15-29 Year-Olds
PricewaterhouseCoopers (PwC) have released their annual global advertising revenue forecast, estimating that global revenues will rise by an average of 6.6% a year by 2012, reaching to $2.2 trillion. These figures position the sector as outpacing GDP, which is forecast to increase by 5.7%. Advertising attached to watching videos on the internet and devices such… Continue reading Global Advertising Revenue To Reach $2.2 Trillion by 2012
BBC One’s Eastenders pulled in more than 7 million adult viewers last night, beating the football by just a million viewers.With a 40.5% audience share between 7.30 – 8pm, viewers of the soap were treated to another eventful episode of the Doctor May saga, following the big explosion in the hour-long special the previous night.Keith… Continue reading Explosive Eastenders Beats Football By Just One Million Viewers
Two more panellists have been confirmed for MediaTel’s Future of National Newspapers Seminar, which takes place on July 1 in Westminster.Rich Mead, assistant managing director of Metro Newspapers, will be providing a perspective on the continued growth of the free daily newspaper market.Alex DeGroote, analyst at Panmure Gordon, will provide an overview from a financial… Continue reading More Panellists Confirmed For The Future Of National Newspaper Seminar
The Daily Mail’s online presence has become the most visited national newspaper website in May. According to figures released by ABCe over 18.7 million unique users viewed the website over the month.This is the first time the Associated Newspaper’s website has come out ahead of its rivals, which are also audited monthly by the industry… Continue reading Mail Online Most Visited Newspaper Site In May
Nielsen’s venture to track out-of-home viewing will finally kick-start this summer in the US, according to a report by MediaPost Publications.The system will provide data on viewing figures in bars, hotels and gyms – something which is previously unavailable and fails to get credit from advertisers.The national Nielsen Out-of-Home Report – a joint venture with… Continue reading Nielsen’s Out-Of-Home Viewing Data Service Starting In The US
New figures released today show that average daily users to ITV.com has doubled since the site’s re-launch in August last year, while video views on the sites have grown by 21% month-on-month since January, with 12 million playbacks in May alone.The recent Britain’s Got Talent hit programme attracted 6 million video views on ITV.com during… Continue reading Video Surge On ITV Re-Launched Sites
A Department for Transport (DfT) review of its recommendations on C02 emissions in promotional literature is set to change car manufacturers current ad campaigns.EU law currently states that car manufacturers must include CO2 emission information on all promotional material, which the DfT previously defined as brochures, letters and material with significant textual content.However, the DfT… Continue reading Outdoor Car Ads Forced To Contain C02 Warnings
