New research from the Periodical Publishers Association places a value – at a conservative estimate – of around £27 billion on the UK business media industry for 2007. The report says that for 2008, total revenue for UK business media is expected to be in excess of this figure, although only marginally so, given the… Continue reading UK Business Media Industry Worth £27bn
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US internet advertising revenues for 2007 are estimated to grow to $21.1 billion, according to preliminary figures from the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC). This is a 25% increase over the previous revenue record of nearly $16.9 billion for full year 2006. Q4 2007 revenues totaled approximately $5.9 billion, making it the highest… Continue reading US Online Ad Revenues For 2007 Estimated To Reach $21bn
David Attenborough’s Life In Cold Blood was once again the big winner in the Monday night 9pm slot, grabbing a peak audience of 5.5 million adults (a 24.6% share).Last night’s programme looked at snakes, with the courtship of king snakes and the water birth of 15 yellow anacondas just two of the highlights.An average of… Continue reading The Palace No Match For Attenborough’s Snakes
Nick Mawditt, global director of Insight & Marketing, Kinetic, looks at the new POSTAR contract and how it will expand and enhance the current offering…Lift the bonnet of most methodologies behind today’s accepted media currencies and you may not like what you find. Most settle for consistency and tradition, finding comfort in a single source… Continue reading Why POSTAR’s New Contract Should Be Applauded For Its Realism
Dennis Publishing has launched a customer publishing arm, Dennis Communications.Headed up by Tim Farthing as commercial director, Dennis Communications will focus on producing and delivering print and digital customer magazines.James Tye, CEO at Dennis Publishing, said: “Dennis Communications will take customer publishing into the 21st Century. Launching Dennis Communications is yet another way Dennis Publishing… Continue reading Dennis Launches Customer Publishing Arm
The Financial Times is to launch a social networking service for media and technology executives.The FT Media and Technology Executive Membership Forum is being launched with the aim of enabling senior executives to “maintain contact with peers and luminaries operating within the digital, new media, mobile and telecoms sectors”.Forum members will receive complimentary passes for… Continue reading FT Launches Networking Website for Senior Executives
ITV’s online TV service has failed to increase its visitor numbers since November, while the BBC’s iPlayer has been recording strong growth.ITV’s simulcast and catch-up TV service had a peak of around two million views of full length TV shows and clips in January, down by 200,000 views from its peak in November.Full length TV… Continue reading iPlayer Outperforming ITV.com
England took on France on Saturday evening in the Six Nations rugby tournament, with England running out deserved winners.England won by 24 points to 12 in a hard fought match, with the result owing more to guts and determination than flamboyant displays of skill.A peak of 5.8 million adults (a 27% share of the audience)… Continue reading 5.8m Watch England Triumph Over France
Google has topped a list of the UK’s top 500 business brands, beating Microsoft and BBC Worldwide, according to the latest Superbrands annual report.Google, along with fellow internet giant eBay, is the only brand in the top 50 to have emerged after 1990.The list shows that media brands are having a greater impact than classical… Continue reading Google Named UK’s Top Business Brand
It was a depressing start of the year for the main terrestrial broadcasters, with all channels dropping viewing share in all homes year on year for January.Channel 4 saw the greatest decline, with share down 2.6 percentage points.BBC One saw the gap between itself and ITV1 narrowed, with BBC One now reporting a 21.7% share… Continue reading Television Viewing Round-Up – January 2008
