The BBC’s hit series Who Do You Think You Are? is to get a spin-off magazine and a website to coincide with the start of its new series on September 6.Wall to Wall have licensed the use of the brand and programme content to BBC Magazines Bristol for the new magazine and website.Claire Hungate, director… Continue reading Spin-Off Magazine And Website For BBC Family History Series
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Emap Advertising has today announced that it is to be the first UK company to use new technology that enables it to feature interactive advertising in in-stream online videos.Emap Advertising has partnered with Adjustables, which has developed the new advertising technology, to promote Halo 3, the new game from Microsoft Xbox, in FHM Entertainment videos.The… Continue reading Emap Advertising To Use Interactive Technology In Online Videos
BSkyB is mulling over the idea of launching a standalone broadband service which would not require subscribers to sign up to one of its pay-TV services.The new service, which could launch under the Picnic Broadband brand, is still in a testing phase and has no set launch date.The broadcaster recently announced that its broadband customer… Continue reading BSkyB Could Launch Standalone Broadband Service
Sunday Telegraph editor Patience Wheatcroft has resigned after 18 months in the job, meaning that the paper has its fourth editor in just over two years.Wheatcroft will be replaced by Ian MacGregor, deputy editor of the Daily Telegraph, who left his job as deputy editor of the London Evening Standard a year ago.No reason was… Continue reading Wheatcroft Resigns As Sunday Telegraph Editor
The US outdoor advertising industry maintained a 7.9% growth rate in the second quarter, equalling $2.2 billion in total ad dollars, according to the Outdoor Advertising Association of America (OAAA). This means that the industry has now sustained an 8% annual growth rate for several years in a row, with each quarter building on a… Continue reading US Outdoor Advertising Sustains Growth Rate
Silent Witness was the winner in the 9pm timeslot last night with a peak of 5.6 million adult viewers (a 27.4% share of the audience).The disturbing detective show easily beat ITV1’s reality show Hell’s Kitchen, which features Marco Pierre White putting a selection of celebrities through their paces in a real pressure-cooker environment.The ITV show… Continue reading Silent Witness Wins It For BBC One
Tiscali is to make its TV service available to nearly five million UK homes and plans to raise this figure to 10 million by the end of 2007.Tiscali TV services will be available in Central, North and North West of England as well as the M25 ring for the first time.Tiscali has already signed a… Continue reading National Roll-Out For Tiscali TV
Trinity Mirror is to launch its first business freesheet, a weekly title called Business 7, distributed every Friday to around 20,000 people.The paper will be headed by editor in chief Alasdair Northrop – also editor of Trinity Mirror’s Scottish business monthly Insider magazine – and editor Jonathan Russell.Business 7 will work closely with Insider magazine… Continue reading New Business Freesheet For Scotland
News International is to use street vendors to sell copies of the Sun in London, following on from its decision to drop the paper’s cover price to 20p in the capital.The popular red-top will be sold during the morning rush – going up against the freesheet Metro – and again from 11.30am to 2.30pm, stopping… Continue reading Street Vendors To Sell The Sun
Coca-Cola has signed a strategic partnership agreement with JCDecaux, encompassing the design of future sites, deployment of new technology and access to the outdoor giant’s most prestigious advertising locations.The agreement, Coca-Cola’s first UK wide-deal, covers the advertising of its full range of brands including Coca-Cola, Diet Coke, Coca-Cola Zero, Powerade and Schweppes.Coca-Cola will be the… Continue reading JCDecaux Unveils Outdoor Partnership With Coca-Cola
