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The newly revamped heat radio has announced several presenters for its new format, with former Heart 106.2 voice Rachel Hopper joining heat as the host of its flagship afternoon show.Hopper – a regular expert on the GMTV showbiz sofa – will be broadcasting live to the nation when heat goes live at 2pm on Tuesday,… Continue reading Heat Radio Announces Top Presenters For New Format

Household take-up of digital television, via Freeview, digital satellite or cable TV, has risen to almost 85% to the end of June 2007, according to new research from Ofcom.This was up from 80.5% in the previous quarter, equating to 944,000 net household conversions since March (see Digital TV Penetration In The UK Exceeds 80%).A further… Continue reading Digital TV Penetration Reaches Almost 85%

Mobile provider O2 has partnered with Taxi Media, part of Clear Channel Outdoor UK, to provide passengers with free calls to all UK national and mobile numbers in O2 branded cabs across London and Birmingham.Unique O2 branded hands-free phones have been fitted in over 100 taxis across London and Birmingham along with O2 branded charging… Continue reading 02 In Taxi Media Free Calls Partnership

US advertisers are increasingly shifting ad dollars to social networking websites from portal sites, reports eMarketer. Many of those ad dollars are going to MySpace and Facebook, which together hold a 72% share of the US market for social network advertising, according to eMarketer. “Social networking is proving to be a true revenue driver,” said… Continue reading US Ad Dollars Moving To Social Network Websites

Worldwide annual consumer spending on mobile broadcast TV services is expected to exceed $6.6 billion by 2012, according to a new report from Juniper Research. Nearly 120 million mobile users in more than 40 countries are expected to receive broadcast TV services by 2012, compared to less than 12 million in 2007, with DVB-H the… Continue reading Global Consumer Spending On Mobile TV To Increase

Household take-up of digital television, via Freeview, digital satellite or cable TV, has risen to almost 85% to the end of June 2007, according to new research from Ofcom. This was up from 80.5% in the previous quarter, equating to 944,000 net household conversions since March (see UK Digital TV Penetration Exceeds 80%) . A… Continue reading Digital TV Penetration Reaches Almost 85%

Telecoms giant BT is to carry out research into the reasons why some people shy away from using the internet.According to a BBC report, psychologists will study a small group of people to analyse the reasons behind their fear of using the web.Preliminary testing has found that for some people, using the internet triggers stress… Continue reading BT To Research ‘Web Fear’

Liverpool’s 1-1 draw against Porto was watched by an average adult audience of just over 4.1 million last night, giving ITV1 a 19.6% viewing share between 7.30pm and 10pm.However, BBC One’s triple bill of EastEnders, Holby City and the second part of a two-part story line of Silent Witness managed to lure more viewers.EastEnders, which… Continue reading BBC Soaps And Dramas Score Against Football

Heat radio has signed Ford as one of five VIP advertisers for its relaunch on September 25.The six-figure, twelve month deal will see Ford partner heat radio for the weekday morning 9am to 12pm show presented by Paul Coyte.The national digital station, which is currently an automated jukebox, will be relaunched with an “exclusive club”… Continue reading Ford Named As Heat Radio VIP Advertiser

Channel 4 is set to become the first terrestrial broadcaster to offer a high definition simulcast of its main channel on the Sky platform.Anticipated to be available from December 2007, Channel 4 HD will allow Sky HD customers to watch HD versions of hit Channel 4 shows.Rod Henwood, new media director, Channel 4, said: “Channel… Continue reading Channel 4 To Launch HD Channel On Sky