ComScore Networks has announced that 747 million people, age 15+, used the internet worldwide in January 2007, a 10% increase versus January 2006. Among the top 15 countries (ranked by penetration), internet audiences in India, the Russian Federation and China increased the most in 2006, growing 33%, 21% and 20% respectively. China now represents the… Continue reading Worldwide Internet Usage Increases
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The number of video game consoles in US television households has expanded by 18.5% since the fourth quarter of 2004, according to a new report from Nielsen Wireless and Interactive Services, a service of The Nielsen Company. In the fourth quarter of 2006 there were 45.7 million homes with video game consoles, representing 41.1% of… Continue reading Number Of Games Consoles In US TV Households Increases
On-portal mobile game revenue grew 61% year on year to $151 million in Q4 2006, according to new research from Telephia. Nearly 17.4 million mobile customers downloaded a mobile game last quarter, up 45% from a total of 12 million downloaders a year ago, says Telephia. On-portal mobile game revenues also account for 74% of… Continue reading Mobile Game Revenue Increases
MediaTel Limited is pleased to announce the appointment of Mike Kirkham – the former CEO of FTSE 250 company TNS – as its non-executive chairman, with immediate effect.Mike has spent over 35 years in the research business, and was CEO of TNS from 2001 until his retirement in mid 2006, by which time the company… Continue reading Ex TNS CEO Joins MediaTel as Chairman
IPC’s Look magazine is to launch a bus advertising campaign covering all key UK conurbations, including West Yorkshire, Tyne & Wear, Belfast, Strathclyde, East Midlands and Greater London.The creative for the campaign has been developed by Hurrell & Dawson and the activity has been planned and bought by MediaCom.Sue Coffin, Look marketing consultant, said: “Look… Continue reading Look Launches Bus Ad Campaign
Jason Trout, magazine sales director at Emap Advertising, discusses how the company’s new research has revealed the ‘new’ women’s weekly format as a potentially untapped resource for advertisers…The focus of the recent consumer magazine ABCs was dominated by the decline in the men’s market and the demise of the youth market. Far fewer column inches… Continue reading The ‘New’ Weeklies
The NatMags digital magazine which has been developed under the name Project Celia will launch on March 20, with the name Jellyfish.The digital magazine, aimed at teenage girls, is based on the same technology as the Dennis digital only men’s mag Monkey.The magazine, which will run to around 35 pages each issue, will be emailed… Continue reading NatMags Names Digital Magazine
The UK’s commercial radio body, the RadioCentre, has re-launched the Radio Advertising Bureau in a bid to reinvigorate the industry and ‘activate radio in the digital age’.“The marketplace has changed in 15 years and that’s why we need a new RAB to shape and lead the industry for the next 15 years,” said Andrew Harrison,… Continue reading RAB Gets Reinvigorated For The Digital Age
ITV has suspended all premium rate phone-ins and interactive services, and has taken digital quiz channel ITV Play off-air.This comes after the commercial broadcaster admitted to overcharging red button users by a combined total of £200,000 on eviction votes for The X Factor (see ITV Joins Vote Scandal List For X Factor Overcharging).It also follows… Continue reading ITV Suspends Premium Rate Phone-Ins
United Business Media’s (UBM) revenues from continuing operations grew by 17% to £739.1 million in 2006, up from £633.7 million in 2005, whilst operating profit rose by 18% to £149 million, up from £126.7 million in 2005. By the end of 2006, the proportion of revenues and profits generated from events was 29% and 43.3%… Continue reading UBM 2006 Revenues Grow
