E4 head Danny Cohen is to become the new controller of BBC Three, replacing Julian Bellamy, who is returning to Channel 4 as head of programmes.Bellamy was also head of the C4 spin-off before going to Three at the end of 2005. Last month he announced his return to the commercial broadcaster.Cohen beat competition for… Continue reading E4 Head Takes Control Of BBC Three
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Donald Emslie, executive director of SMG, has resigned from the group’s board of directors and stepped down from his executive role with the company. He will retain an involvement with the firm until the end of April, performing an advisory role to chief executive, Rob Woodward. Richard Findlay, chairman of SMG, said: “On behalf of… Continue reading Emslie Resigns From SMG Board
The world market for mobile marketing and advertising is expected to be worth about $3 billion by the end of 2007, according to a recent study from ABI Research. ABI Research says that by 2011, the value of the market will reach $19 billion, including mobile search and video advertising. The research firm adds that… Continue reading Mobile Ad Market To Grow
JupiterResearch has found that 26% of large advertisers in companies with annual revenues of $50 million or more plan to increase spending on search engine marketing by more than 25% this year. The US SEM Executive Survey, 2007: Understanding the Increasingly Sophisticated Search Marketer JupiterResearch has found an additional 28% of large advertisers anticipate spending… Continue reading US Advertisers To Increase Search Spending
The latest IPA Trends in Television report, for Q4 2006, shows that recorded television viewing levels are continuing to decline with average daily viewing levels now standing at 3.60 hours. Share of viewing for non-terrestrial channels declined slightly for the first time in a year, according to the IPA figures. The IPA said that the… Continue reading Television Viewing Levels Continue To Decline
The worldwide mobile TV broadcast market is expanding, as the number of commercially launched mobile TV broadcast networks will grow from 9 in 2006 to 13 in 2007, according to a new report from In-Stat. The unavailability of spectrum is the largest barrier to the launch of more mobile TV services, particularly in Europe, the… Continue reading Mobile TV Broadcast Market Expands
Havas has announced that for the first time since 2001, its annual revenue was up in 2006 (0.6% organic growth and 0.8% natural growth). Net income before tax remained virtually stable at €83 million, with operating income of €121 million versus €128 million in 2005. There was a sharp rise in net new business in… Continue reading Havas Announces Revenue Increase
New distribution channels for online music and video are beginning to have a significant impact on the music and video industries, according to a new report from In-Stat. Online sales of digital music represented 6% of the total worldwide music market in 2006, up from 4% in 2005, the high-tech market research firm says. By… Continue reading Distribution Channels To Impact Music And Video Industries
IPC Media is investing £2 million in marketing to push its Woman’s Own magazine, revamping the title and raising its cover price in a bid to arrest falling sales.The title will sport its new look from the issue dated 23 April, which goes on sale on 17 April. The redevelopment has been pioneered by new… Continue reading Woman’s Own Revamps In Bid To Halt Declining Sales
Thursday evening set the scene for the rest of the holiday period, with BBC One taking on ITV1 in a battle for viewers.ITV1 aired the big match, which saw Tottenham Hotspur take on Spanish side Sevilla in a UEFA cup quarter-final, and a peak of 4.1 million adults watched the plucky north-Londoners come unstuck against… Continue reading BBC One Edges Easter Viewing Battle
