More Uk articles

Clear Channel Outdoor UK’s ‘Piccadilly Spectacular’ site, part of its Pinnacle Collection, now hosts a giant, curved LG LED screen.Clear Channel says that the significant eight-figure deal is one of the biggest in the UK involving a single location.The screen, which will be seen by more than 1.1 million people who pass through Piccadilly Circus… Continue reading New LG Screen For Clear Channel’s Piccadilly Site

With fragmentation across the UK media landscape on the increase, Jackie Colvin, head of research at Pearl & Dean, explains how the silver screen provides a highly effective method of communicating brand messages to targeted demographics…Many advertisers across a range of vertical sectors identify the 16-34-year-old audience as a key demographic. This age group has… Continue reading Cinema Targets Key Demographics

Emap Advertising has announced the appointment of Rob Tomalin as head of Emap2.Tomalin’s role will see him build on his background of establishing strategic partnerships with clients and media agencies, in order to further enhance Emap2’s client offering.Tomalin joined Emap Advertising in 2002, first setting up a New Business team before becoming cross media group… Continue reading Tomalin Appointed Head Of Emap2

Virgin Radio has teamed up with Renault Megane to launch a new interactive on air promotion to raise awareness of the new Megane Sport range.The week long promotion, negotiated by Carat Sponsorship, began yesterday on the Christian O’Connell Breakfast Show and is intended to appeal to the show’s predominantly 25-44 year old audience.The promotion will… Continue reading Virgin Radio Launches Renault Promotion

An HD for All campaign has been launched made up of a coalition of the BBC, ITV, Channel 4 and Sony, with the aim of getting high definition television made available on Freeview.At the moment there is not enough bandwidth available on the Freeview platform to support high definition channels.Ofcom has argued that HDTV channels… Continue reading Campaign Begins To Get HD On Freeview

ITV is to sell its 9.9% shareholding in Liverpool Football Club and Athletic Grounds at £5,000 a share. If the offer goes through it will result in cash proceeds of £17.4 million. Since the merger creating ITV plc (see ITV Merger Receives Final Green Light From Shareholders) in 2004, ITV has been carrying out a… Continue reading ITV To Sell Stake In Liverpool

More than half of communications industry executives believe that Internet Protocol Television (IPTV) can generate significant revenue within the first three years of service, according to findings of a survey by Accenture and the Economist Intelligence Unit. The survey of nearly 350 executives from telecommunications, broadcasting and media companies across 46 countries in the Americas,… Continue reading IPTV Could Generate Significant Revenue Within 3 Years

Newspaper circulation is growing and new newspapers are being launched at a remarkable rate, according to new data from the World Association of Newspapers (WAN). WAN says that even in North America and Europe, where negative assumptions about the industry are widespread, both circulation and the number of new titles have increased. Timothy Balding, CEO… Continue reading Global Newspaper Industry Shows Good Growth

A new digital magazine aimed at the young women’s market could be in development, if reports in the trade press are correct.It is understood that the National Magazine Company has been in discussions with Dennis Publishing, who launched online mag Monkey in November (see Dennis Launches New Online Lads Mag), about the new project.Monkey is… Continue reading Nat Mags Could Launch Online Women’s Title

The mobile web will herald dramatic growth in revenues in the mobile content and services market, according to a new forecast from Informa Telecoms & Media. Informa says that despite falling average revenues per user for mobile operators, the mobile content and services market will continue to grow dramatically as services and applications reach maturity… Continue reading Mobile Internet To Herald Growth In Content And Service Revenues