IPC Southbank has poached Julie Stuckes from Future Publishing, appointing her to the position of digital development director.Previously head of new media operations at Future Publishing, Stuckes has a wealth of experience in digital media, including a period at the University of Bath where she managed multiple development teams within the research community.“Julie will be… Continue reading Digital Media Specialist Heads To IPC From Future
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Google has signed a multi-year agreement with Clear Channel which enables the search engine giant to sell a guaranteed portion of 30 second advertising inventory available on more that 675 of Clear Channel’s AM/FM stations. across the US. The agreement will see Google Audio Ads advertisers receive national distribution, enabling them to reach specific audiences… Continue reading Google Signs US Radio Ad Agreement With Clear Channel
A new report claims that the UK’s current and planned broadband infrastructure may not meet the future needs of the most intensive users and could harm the UK’s competitiveness. The report from the Broadband Stakeholder Group (BSG) says that the UK could be left behind as several key competitor nations are in the process of… Continue reading Challenges Ahead For UK Broadband
IPTV subscriber numbers in Europe and Asia are continuing to grow, and will reach 63.3 million by 2011, according to the new MRG report IPTV Global Forecast. MRG says that driving the market’s successful growth in the past 6 months is fast growth in Europe, especially France, Belgium, Spain, Italy and Eastern Europe; in Asia,… Continue reading IPTV Subscriber Numbers Continue To Grow
WPP announces that it has acquired a minority stake in VideoEgg, a company specialising in video solutions and video advertising for online communities. Founded in 2005, VideoEgg is based in San Francisco and employs 53 people. Clients include Unilever, Dell, NBC, Nestle and Universal. In a statement released today, Aegis said: “This investment further strengthens… Continue reading WPP Acquires Stake In Online Advertising Company
JCDecaux has signed a five-year worldwide alliance with Unilever. The agreement follows the success of the existing pan-European alliance signed between the two companies in 2002. The five-year alliance will involve the utilisation of JCDecaux’s outdoor networks and a commitment to a strategic partnership in developing and emerging markets. The immediate focus of the deal… Continue reading JCDecaux Signs Worldwide Alliance With Unilever
Google has acquired Doubleclick, an ad-serving company, for £3.1 billion, more than the £1.76 billion it paid for YouTube last year. Google says that the acquisition will “combine DoubleClick’s expertise in ad management technology for media buyers and sellers with Google’s leading advertising platform and publisher monetisation services”. Sergey Brin, Google’s co-founder and president, Technology,… Continue reading Google Acquires Doubleclick For £3.1 Billion
Digital publishers in the UK experienced a 60% increase in turnover on average in 2006, and are predicting an average of 72% growth for this year, according to the latest membership survey from the UK Association of Online Publishers (AOP). The forecast for 2007 is double what was forecast this time last year, whilst the… Continue reading Digital Publishing Growth Exceeds Forecasts
The latest Bellwether report for the first quarter of 2007 has just been released, recording the strongest upward revision of UK marketing spend for three years. The report, from the Institute of Practitioners in Advertising, says that one in four companies is now reporting an upward revision to total current marketing budgets. In Q1 2007,… Continue reading Q1 2007 Bellwether: Marketing Budgets Show Strong Growth
The warbling falsetto of the final 12 Josephs in Any Dream Will Do attracted an average adult audience of more than 5.4 million to BBC One on Saturday night, gaining far more viewers than ITV1’s reality singing contest Grease Is the Word.The delightfully camp melange of Technicolour dreamcoats gave BBC One a 28.6% viewing share… Continue reading Joseph Makes BBC One’s Dreams Come True
