JCDecaux could make a bid for Clear Channel Outdoor, which would see it become the world’s largest outdoor advertising company, worth an estimated €12 billion. Last month, the advertising company’s parent Clear Channel Communications, revealed that it had hired Goldman Sachs to conduct a strategic review of the company, which could lead to a sale.… Continue reading JCDecaux Could Bid For Clear Channel Outdoor
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ITV has drawn up two shortlists of candidates for the chief executive job, with three names on each list. According to a report in the Guardian, there is an A list and a B list of possible replacements for Charles Allen. However, the Guardian says that whilst some candidates have been approached by Sir Bob… Continue reading ITV Draws Up Two Candidate Shortlists For Top Job
BT Retail has announced that it has three million broadband customers, with its half yearly results revealing that it secured one in four of all new ADSL customers between July and September 2006.Sales of the BT Home Hub, which supports BT’s full range of services, have now exceeded 350,000, which the company says has helped… Continue reading BT Has 3 Million Broadband Subscribers
WPP is to acquire 3.2% of the issued share capital of Spot Runner, the first internet-based advertising agency. WPP said that Spot Runner’s approach to commercial production, media planning and media buying services makes it easy and affordable for local businesses to advertise on TV. WPP added that the investment continues WPP’s strategy of developing… Continue reading WPP Invests In Internet Advertising Agency
NTL Telewest has confirmed that it will shortly enter discussions with ITV regarding a possible merger of the two broadcasters.In a statement released to the London Stock Exchange, the cable giant said: “NTL confirms that it has advised ITV of its interest in exploring a possible combination transaction and has scheduled in an initial conversation… Continue reading NTL Telewest Could Merge With ITV
NTL Telewest has confirmed that it will shortly enter discussions with ITV regarding a possible merger of the two broadcasters. In a statement released to the London Stock Exchange, the cable giant said: “NTL confirms that it has advised ITV of its interest in exploring a possible combination transaction and has scheduled an in initial… Continue reading NTL Telewest Could Merge With ITV
Classic FM has achieved record figures for its website following its relaunch two months ago.In October, more than a quarter of a million unique users visited the site making a total of 2,495,362 page impressions, easily beating the figures the site achieved before its relaunch.The record numbers for the site follow its relaunch in September,… Continue reading Classic FM Website Achieves Record Figures
Online advertising is increasingly attracting big spenders, with advertisers forecasting that online will represent a growing share of their overall media budgets over the next two years, especially within the FMCG and Entertainment sectors, according to new research from the European Interactive Advertising Association (EIAA). The EIAA Marketers’ Internet Ad Barometer shows that 425 of… Continue reading Online Becoming Increasingly Important To Advertisers
Mike Kirkham, former chief executive of TNS, was back on an industry platform this morning to address the MRG conference in Vienna.He illustrated how innovation and branding were key in the business world if companies are to be successful, appealing to investors and develop a sustainable corporate advantage; and he cited Sky, Tesco, I-pod, Google… Continue reading MRG Conference: Innovation And Branding Are Key To Successful Media
Global local search and online classified advertising revenue will grow to $31.1 billion in 2010, according to new research from the Kelsey group. In 2005, local search saw revenue of $3.4 billion, while online classifieds brought in $12.3 billion. Local search is predicted to show the largest growth, from the $3.4 billion recorded in 2005,… Continue reading Local Search And Online Advertising To Grow To $31.1 Billion
