Virgin Media is to launch a home media package targeting households that are willing to spend more than £1,000 per year on a combination of products.According to a report in the Guardian, customers will be able to get a top of the range digital TV service, home phone and broadband package for £85 a month.Virgin… Continue reading Virgin Media To Target The Affluent
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Communications giant BT has seen its revenue rise 5% to £5,126 million, with continued strong growth in new wave revenue more than offsetting the decline in traditional revenue, according to the company’s Q3 results. Earnings before interest, taxes, depreciation and amortisation before specific items and leaver costs grew by 2.5%, the fourth consecutive quarter of… Continue reading BT Sees 5% Revenue Rise In Q3
The total number of US TV households is expected grow 47% by the year 2050, from 111.4 million to 163.7 million, according to estimates released today by Nielsen Media Research in its annual report Projected Estimates of TV Households and Persons 2008 to 2050. The report also includes projected estimates for African-American, Hispanic and, for… Continue reading US TV Households To Grow 47%
New research from Leichtman Research Group (LRG) found that 4% of all adults over age 18 in the United States watch video online at home daily and an additional 14% at least once a week. LRG said that by comparison, 93% of adults spend at least one hour a day, on average, watching TV. While… Continue reading US Adults Watching More Online Video
Emap has announced that its annual performance is likely to be toward the end of market expectations. The company said that trading conditions in consumer media markets will remain challenging in 2007-08, although the prospects for its business-to-business operations are robust. Emap said that a strategic review of its businesses, announced in November, was expected… Continue reading Emap Puts Out Profits Warning
Publicis groupe recorded a 6.3% increase in revenues to €4.4 billion (£2.9 billion) for 2006. Publicis also announced fourth quarter revenues of €1.25 million (£822 million), up 4.8% on the same period in 2005. Maurice Levy, Publicis chairman and CEO, said: “We have a good outlook for 2007 with advertisers regaining confidence. “We will be… Continue reading Publicis Revenues Increase For 2006
News Corporation has announced that its profit for the last three months of 2006 dropped to $822 million (£417 million). News Corp, owner of the Sun, the News of the World and the Times, said that revenues in the quarter rose 18% to $7.8 billion (£4 billion). News Corp attributed the fall in profits to… Continue reading News Corp Profits Down
Britain’s pensioners have become a nation of silver surfers, with the internet overtaking more traditional pastimes such as DIY and gardening. According to new research from the insurance company AXA, Britons are amongst the top five web users in the 11 nations surveyed for its global study. Activities such as chatting to friends, emailing, searching… Continue reading Britain’s Pensioners Becoming Silver Surfers
Clear Channel Outdoor UK’s ‘Piccadilly Spectacular’ site, part of its Pinnacle Collection, now hosts a giant, curved LG LED screen.Clear Channel says that the significant eight-figure deal is one of the biggest in the UK involving a single location.The screen, which will be seen by more than 1.1 million people who pass through Piccadilly Circus… Continue reading New LG Screen For Clear Channel’s Piccadilly Site
With fragmentation across the UK media landscape on the increase, Jackie Colvin, head of research at Pearl & Dean, explains how the silver screen provides a highly effective method of communicating brand messages to targeted demographics…Many advertisers across a range of vertical sectors identify the 16-34-year-old audience as a key demographic. This age group has… Continue reading Cinema Targets Key Demographics
