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Strictly Come Dancing on BBC One gained more adult viewers on Saturday evening than The X Factor on ITV1, with 7.8 million on average compared to the singing contest’s six million.The X Factor took a 31% audience share in the timeslot, whilst the celebrity ballroom dancing competition took a 40% share. Come Dancing‘s results programme,… Continue reading Strictly Come Dancing Gains More Adult Viewers Than X Factor

Carlton Screen Advertising is launching a new marketing campaign to promote cinema advertising, in an attempt to remind the media industry that cinema ads stand up against other mediums.The campaign, which arose after talking with media planners about consumers’ growing media multi-tasking habits, will focus on the premise that cinema-goers are fully engaged and less… Continue reading Carlton To Launch Campaign To Promote Cinema Advertising

BSkyB has signed deals with communications companies Orange and 3, which will mean that all Orange 3G customers will now be able to receive up to 23 Sky mobile TV channels and 3 customers will have access to up to 27 channels.Customers will be able to get live news, sport, music, entertainment and documentaries from… Continue reading Sky Signs Mobile TV Deals With Orange And 3

BSkyB says that 74,000 customers have been connected to its broadband service since it was launched in July, and that around 1 million of its 8.3 million subscribers have registered interest in the offering.BSkyB also revealed that over 20% of all Sky households now have Sky+, with 1,692,000 subscribing to the service as of September… Continue reading 1 Million Customers Register Interest In Sky Broadband

The BBC is to relaunch its children’s channels CBBC and CBeebies, with the digital stations receiving a new on-air look that will see it target different ages, according to a report in the Guardian.CBeebies will now be aimed at children up to six years old while CBBC will be aimed at those aged six to… Continue reading CBBC And CBeebies Channels To Be Relaunched

BSkyB’s total revenues grew to £1,071 million, an 11% increase compared to the three months ended 30 September 2005. Total operating costs increased by £140 million to £891 million, generating operating profit of £180 million. Sky says that this result is after the inclusion of operating losses from the consolidation of the Easynet and Residential… Continue reading BSkyB Revenues Grow 11%

Carphone Warehouse made a £4.6 million loss in the past six months, with the company struggling to cope with the demand for its free broadband service. The company incurred a £45 million loss in relation to the launch of the service in the six months to the end of September, although excluding this and other… Continue reading Free Broadband Leads To Carphone Warehouse Loss

Online retailers are set for another record Christmas, according to a newly released forecast from Verdict Research. Verdict expects the value of goods bought online in the fourth quarter to rise by 35% to reach £3.4 billion or 4.5% of all Christmas spending. It says that high street retailers recognise that a growing number of… Continue reading Online Purchases To Grow By 35% In Q4

Worldwide social network ad spending will be $1.1 billion in 2007, up from $445 million in 2006, and spending is expected to rise to $2.8 billion in 2010, according to a new report from eMarketer. Meanwhile, US advertising spending on social networking sites is expected to reach $2.15 billion in 2010. The report says that… Continue reading Social Network Adspend To Reach $2.8 Billion

The market for mobile communities and user generated content (UGC) will be worth $13.2 billion by 2011, with photo and chat based services being the top revenue generators, according to a new report from Informa Telecoms and Media and strategic partner, the Mobile Entertainment Forum (MEF). MEF says that chat services currently represent the largest… Continue reading Mobile Communities And UGC To Be Worth $13.2 Billion