Sky launches its free broadband service today, saying that it will invest around £400 million in the development of the business over the next three years.Advance registration for the service begins at noon today, with sales set to start in early August.The launch of Sky Broadband has been made possible by Sky’s network which covers… Continue reading Sky Launches Free Broadband Service
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Ofcom has announced that it could advertise the second national digital radio multiplex licence by the end of the year, which will enable DAB transmissions across most of the UK.However, international agreements on frequency use, intended to reduce interference between broadcasts from neighbouring countries, will mean that some coastal areas in south and south-east England… Continue reading DAB Radio Transmission Set To Expand
JCDecaux, which handles Tesco’s advertising, is to fit backlit advertising panels in the supermarket giant’s Metro shops, creating the first in-store poster network at a UK supermarket chain.According to reports in the trade press, the poster network will be launched with GlaxoSmithKline’s Lucozade as the first advertiser. The double sided panels which will be used… Continue reading JCDecaux To Launch In-Store Poster Network For Tesco
Wallpaper, the design magazine published by IPC Media, has launched a new advertising division tasked with developing innovative advertising solutions for clients.The team, Bespoke, will be the central creative resource for generating original solutions for clients looking for cutting edge advertising opportunities within the magazine. Projects will work within and beyond the magazine, each created… Continue reading Wallpaper Launches Ad Sales Division
Five has signed a deal to show CSI:Crime Scene Investigation, CSI:Miami and CSI:NY, on the channel’s forthcoming video-on-demand (VOD) service being launched later in the year.The deal been has signed with Alliance Atlantis to licence certain second window and exclusive VOD rights for the CSI franchise.Five says that this negotiation, part of a pan-RTL Group… Continue reading Five To Show CSI On-Demand
Daily Newspaper MarketThe daily newspaper market continued to see readership decline in the six-month period from December 2005 to May 2006, with a total downturn of 4.38% year on year, indicating continued problems for the sector.There were some success stories amidst the depression, however, with the Independent adding a remarkable 26.4% to its total year… Continue reading NRS National Newspaper Round-Up: May 2006
Trinity Mirror has agreed to sell its magazines and exhibitions business Inside Communications Ltd (‘ICL’) for £41.5m.ICL is being acquired by ICL’s existing management team and Ocean Media Ltd, a company set up for the transaction that is backed by private equity firm, Ion Equity.ICL publishes trade and consumer magazines and runs exhibitions including one… Continue reading Trinity Mirror Agrees To Sell Magazines And Exhibitions Business
Marketing budgets have been revised down for the fifth consecutive quarter as companies seek to reduce costs due to weaker than expected sales, according to the Q2 2006 Bellwether Report, the quarterly survey of marketing spend from the Institute of Practitioners in Advertising (IPA).Of the main marketing categories monitored by the Bellwether survey, main media… Continue reading IPA Bellwether: Marketing Budgets Revised Down For Fifth Consecutive Quarter
The use of low power FM transmitters which are used to wirelessly connect MP3 players and other personal audio devices to radios and in-car entertainment systems could be legalised following proposals from Ofcom.The devices, such as the iTrip, are legal in other countries and allow users to listen to music transmitted from an MP3 player… Continue reading Ofcom Proposes Legalisation Of Wireless MP3 Transmitters
Owners of the Telegraph Group, the Barclay brothers, could re-launch their loss-making Sunday newspaper, the Business, as a magazine.According to reports in the trade press, Sir David and Sir Frederick will in the next few days decide whether to convert the title into a weekly magazine.The paper apparently loses about £3 million a year and… Continue reading Barclay Brothers Could Re-Launch The Business
