More Uk articles

The Sportsman newspaper, which launched just four months ago, has gone into administration, according to reports in the Guardian.The gambling and betting title will continue to be published while its directors attempt to secure extra funding.The Guardian says that the directors of its publisher, Sports Betting Media, have appointed Andrew Andronikou and Peter Kubik of… Continue reading The Sportsman Goes Into Administration

Red-tops are forecast to be hit worst by declining circulations over the next few years, with freesheets and online taking over from traditional print media, according to the results of a new survey on the future of the UK national newspaper industry, conducted by MediaTel INSIGHT.The survey, of 15 of the top 30 media agencies,… Continue reading MediaTel INSIGHT Survey Looks At Future Of The Press

Two-thirds of the population are aware of the UK’s switchover to digital television, with older viewers the most aware of any age group, according to new research by Digital UK and media regulator Ofcom.The Q1 results from the new Switchover Tracking Survey show that in the three months to June of this year, 66% of… Continue reading Older Viewers Most Switched On To Digital Switchover

June saw a mixed month for the terrestrial broadcasters, as the World Cup ushered in increased viewing shares for both BBC One and ITV1, whilst BBC Two and Five suffered viewing slides.All ViewingThe World Cup generated an rise in viewing for both BBC One and ITV1 during June, with BBC increasing its share to almost… Continue reading Television Viewing Round-Up – June 2006

Online is an important part of a multi-media solution, which will work together with newspapers rather than replace them, according to the executive director of the Telegraph, Dave King, who was speaking at MediaTel Group’s seminar yesterday.“[Online] has to be part of the media group, which encompasses newspapers. So it’s not just two newspapers with… Continue reading Online Will Not Replace Printed Newspapers

The Radio Advertising Bureau (RAB) has published Multi-platform Radio, an in-depth study highlighting how new digital platforms are leading people to listen to radio for longer and increasingly interact with broadcasts.RAB says that with consumers now tuning into commercial radio via DAB, Digital TV (DTV), Internet and Mobile phone, the ubiquity of radio has never… Continue reading Digital Platforms Increase Radio Interaction And Listening Times

Effectiveness of online advertising creative will be able to be measured with the launch of a new online ad copy-testing tool in the UK, developed by Millward Brown and Dynamic Logic.Millward Brown, a global leader and recognised authority on advertising, marketing communications and brand equity research, and leading online research company Dynamic Logic are to… Continue reading Online Ad Copy Testing Tool Launched

Google reported revenues of $2.46 billion for the quarter ended June 30, representing a 77% increase over second quarter 2005 revenues of $1.38 billion and a 9% increase over first quarter 2006 revenues of $2.25 billion. The Q2 figures put its net income at $721m (£389m) a jump from the $342m recorded for the same… Continue reading Google Q2 Results Show Continued Growth

The National Readership Survey (NRS) is making good progress as it adapts to the rapid changes taking place in the press but it will have to stay focused as the media landscape changes and people turn to the internet and mobile platforms. This was one of the main themes from yesterday’s Future Of The National… Continue reading NRS Confirms Long-Term Online Strategy

The Newspaper Marketing Agency (NMA) is not helping national newspapers to prove their worth as important commercial and social tools, according to journalist and media commentator, Ray Snoddy. Speaking at MediaTel Group’s latest seminar yesterday morning, Snoddy heavily criticised the NMA, saying its remit is too narrow-minded. “When I hear that all [the NMA] ‘s… Continue reading NMA Must Do More To Market National Newspapers