BT has revealed that its national next generation TV service will be called BT Vision, with the world first service launching in the Autumn.BT Vision combines digital TV with on-demand film, TV and music programming, as well as interactive services, with customers able to choose from a wide range of services, as well as a… Continue reading BT Unveils Next Generation TV Service
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Formula 1 mogul Eddie Jordan is mentoring eight car criminals as part of a new Five series, with the programme seeing Jordan giving expert coaching in motoring and mechanical skills in a bid to keep them out of trouble.The five, hour-long, programmes will see the boys forced to confront the impact of their crimes. As… Continue reading Jordan Mentors Criminals In New Five Series
ITV secured a ratings victory over BBC One last night, despite the Corporation screening Man City’s failed attempt to tackle West Ham in the FA cup quarter final.The BBC notched up 5.4 million adult viewers on average with its football coverage, while ITV’s Coronation Street double bill saw 10.1 million and 8.7 million respectively, sandwiching… Continue reading ITV Scores Victory Over Football
Internet advertising is experiencing its second boom, with projected growth rates reaching startling proportions. Simon Andrews, founding partner of Big Picture Advertising, explains the changes that need to take place at agency level to capitalise on this online potential…I was fascinated by the MediaTel INSIGHT conference on the future of online the other week. There… Continue reading What’s holding digital back?
The BBC will face its first public value test (PVT) with the launch of MyBBCPlayer, its online streaming and catch-up service, with Ofcom and the new BBC Trust examining its effects on the wider broadcasting industry.The PVT is required by the BBC’s new charter, and is intended to guard against overtly commercial competition and ensure… Continue reading BBC Faces First Public Value Test For Online Streaming
Media Planning Group has announced the appointment of Ian Rotherham as its new head of international, replacing outgoing Andrew Norris, who moves to the company’s Sydney offices.Having previously held positions as sales & planning director at MTV Networks Europe and international group director at Initiative Media, Rotherham will take up his new position on 1… Continue reading MPG Appoints Rotherham New International Head
The number of European Homes with digital television access is expected to quadruple over the next four years, with new research forecasting 44.9 million European countries to have access to digital signals on their main TV set by 2011.According to Informa Telecoms and Media, 16.6% of European homes will be digitally enabled by 2011, compared… Continue reading Digital TV To Reach 45 Million Europeans By 2011
Global advertising firm, WPP, has announced that its operating company, Mediaedge:cia, has acquired a further 60% of the issued share capital of The Leverage Group Inc, pushing its stake up to 80%, with the group committing itself to purchase the remaining 20% at a later date. The Leverage Group is an entertainment marketing and strategic… Continue reading Mediaedge:cia Buys 60% Of The Leverage Group
The UK has the highest digital television penetration rate of any country in the world, with the latest figures from Ofcom revealing that just under 70% of UK households use the technology. Digital satellite is now the UK’s most popular television platform, with Ofcom showing that for the first time there are more digital satellite… Continue reading UK Enjoys Highest Worldwide Digital TV Penetration
Advertising expenditure in the UK saw a year on year increase of 2.1% in 2005, reaching £15,973 million, according to the Advertising Associations’ (AA) latest Quarterly Survey of Advertising Expenditure. The figures, complied and researched by the World Advertising Research Centre (WARC), cover all media and reveal that the internet enjoyed the largest growth in… Continue reading UK Adspend Up By 2.1% In 2005
