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The number of global IPTV subscribers will grow from 4.3 million in 2005 to 36.8 million in 2009, according to the latest forecasts from Research and Markets Ltd. This latest forecast, an update to the IPTV Global Forecast 2005 to 2009 dated September 2005, predicts a compound annual growth rate of 72% and states that… Continue reading Europe Leading IPTV Boom

National newspapers will continue to falter in the face of the internet, which is this year predicted to become the third biggest advertising medium by spend, according to research carried out by GroupM, a WPP holding company. The report draws on data collected from WPP agencies MindShare, Mediaedge:cia, MediaCom and Maxus. The research shows a… Continue reading Internet Advertising To Overtake National Press

Magazines have had their position in the purchasing mix further revealed in a new study by Other Lines of Enquiry for the Periodical Publishers Association (PPA), that goes some way to explaining consumer behaviour. Magazines were found to enjoy a high level of brand loyalty, with 73% of purchasers buying the same titles on a… Continue reading High Level Of Loyalty For Magazine Titles

Aegis’ board has sent a letter to shareholders recommending they vote against Groupe Bolloré’s board nominations. Chairman of Aegis, Lord Sharman, has written to the shareholders ahead of the annual general meeting to be held on June 14. Aegis’ board is against the nominations as they believe Groupe Bolloré chairman Vincent Bolloré’s chairmanship of Havas… Continue reading Aegis Board Urge Shareholders To Block Nominations

Yahoo! and eBay have joined forces in a new deal bringing together advertising, payment and communications, that sees them further consolidate their positions in the ongoing online feud with Microsoft and Google.Under the multi-year partnership, “click-to-call” advertising, which allows users to click on an ad link and call advertisers direct from their computers, will be… Continue reading Yahoo! And eBay Join Forces

Big Brother beat down the opposition once again with an amazing 4.3 million adult viewers watching last night’s show, possibly because they had heard that Dawn, following rule breaking, was in for a severe reprimand.Big Brother’s 21.1% share of viewers reflects the massive buzz the show is creating at the moment, with suicidal Shahbaz leaving… Continue reading Big Brother: Big Viewing Figures

Sky has released a taster of the findings from its 33,000 strong Sky View panel at the third annual Interactive TV Advertising (iTV) show this week.Over the past year, the Sky View panel (see Sky View To Launch By End Of 2005) have completed questionnaires about job, income and interests, as well as having a… Continue reading Sky Interactivity Findings

BBC Two could rejuvenate its brand to attract a younger demographic by making more of its content available online. The broadcaster, whose main audience is said to have an average age of 54, has successfully trialled new ways to connect with its audiences via broadband downloads.The trials, which were the biggest experiment of their kind,… Continue reading Beeb Broadband TV Trials Attract Younger Audience

Ulster Television (UTV) expects its talkSPORT radio station to receive a World Cup revenue boost (see TalkSPORT Campaign Reaches Fever Pitch), and agrees with commentators that ITV1 will not do as well from the tournament as had been anticipated.UTV chairman John McGuckian was speaking at the company’s AGM today, where he said that UTV expected… Continue reading TalkSPORT World Cup Revenue Growth

The RadioCentre has its first chief executive with the official appointment today of Andrew Harrison. The job was rumoured to have been offered to Harrison last week and it has now been confirmed that he has accepted the post.The formation of The RadioCentre was announced in February (see Commercial Radio Creates Single Body To Strengthen… Continue reading RadioCentre Chief Confirmed