More Uk articles

The sale of publishing and media group United Business Media’s (UBM) market research firm, NOP has sparked interest from three major players in the media world, WPP, Aegis and Taylor Nelson Sofres. NOP is valued at £250 million (see UBM Considering Sale Of NOP World), with the first rounds in the auction, which is being… Continue reading Race For NOP Starts

The UK has experienced exceptional broadband uptake, with over half the UK population having access to the medium, according to a new report published by internet research specialists Nielsen//NetRatings. The new data reveals that 32.3 million people have access to the internet, with the number of pages viewed per month increasing by 17% on January… Continue reading Over Half The UK Have Access To Net

Lotteries, betting and casino style gambling are predicted to generate over $2 billion for the mobile phone industry in 2006, according to a new report by Juniper Research. The research reveals that lotteries will be the largest money-spinners, with gross revenues of nearly $7.9 billion worldwide, followed by sports betting predicted to take $6.9 billion,… Continue reading Gambling To Generate Over $2 Billion By 2006 For Mobile Phone Industry

Broadband in the UK is available to 96% of households, with more than six million people already subscribing to the medium, according to a report released by telecoms consultancy Ovum. The research, commissioned by the Department of Trade and Industry (DTI), finds that broadband now accounts for 38% of all internet connections and that 15%… Continue reading Just 4% Of UK Homes Now Outside Broadband’s Reach

Nielsen Media Research has announced plans to delay its measurement of US digital video recorder(DVR) households until 2006. At the same time, the company has responded to US industry pressure for independent, third party research to make its TV ratings methods more accountable, by funding $2.5 million in methodological research on TV audience measurement. Both… Continue reading Nielsen To Delay Measurement Of DVR Household Viewing

The UK is officially the largest downloader of online pirate TV programmes, with the hit American series 24 being the most popular show, according to research released by internet monitoring company, Envisional.The company found that increased bandwidth, technological advances and a growing demand for early access to popular American TV shows are some of the… Continue reading UK Largest Pirate Online TV Downloader

Video Networks’ has announced the addition of a range of services to its HomeChoice Service, aiming to drive the company’s advertising strategy forward and improve the overall customer experience.The new technology will enable advertisers to place on-demand intros, including brand strings, messages, cross promotions or advertisements automatically before any programme screened on the pay per… Continue reading Video Networks Adds New Advertising Services

Five’s Joey lost over one million viewers last night, with the Friends spin-off being watched by a peak of 2.8 million viewers and a 11% audience share, compared to last week which saw over four million people tune in.The eagerly anticipated show follows popular Friends character Joey Tribbiani as he moves to Hollywood. Last weeks… Continue reading Joey Loses Over A Million Viewers

Commenting on ITV’s new marketing body, Thinkbox, in today’s Media Guardian, Jim Hytner, the former marketing boss of ITV and five (and now group brand and UK marketing director of Barclays) is positive, understanding and ready to listen – but ultimately uncertain that the initiative will make a significant difference. He also doubts that the… Continue reading Hytner Welcomes Thinkbox, But Doubts Its Influence

Welsh beer brand, Brains has booked a sponsorship package from student union television specialists, SUBtv for this year’s 6 nation rugby championship.The deal will see Brains enjoy a package comprising of two stages, live matches and rugby programming, and will be broadcast on the SUBtv screen network in universities.Brains will be allocated 25% of the… Continue reading Brains Beer To Advertise With SUBtv