More Uk articles

The BBC’s board of governors have approved director general Mark Thompson’s proposal to cut a further 1,500 jobs at the Corporation in order to reduce costs and plough further investment into original programming.The move, made certain at governors meetings over the past few days, could see the number of redundancies escalate to over 3,500, although… Continue reading BBC Announces Second Wave Of Job Losses

Capital Radio plc and GWR Group have announced the proposed name of the merged group, calling themselves GCap Media plc.The development of the new name involved input from both companies, with the brand identity being developed in-house at Capital Radio.Commenting on the new name, Ralph Bernard, executive chairman of GWR said: “The name GCap Media… Continue reading Capital And GWR Name Merged Group

Emap-owned music station, Kiss, will promote R’n’B superstar Nelly’s UK tour this month, marking the station’s biggest ever cross-media promotion.Offering listeners exclusive first chances to purchase tour tickets, the promotion will run across Kiss’s analogue and digital radio platforms, through digital TV feeds, and via online platforms. The campaign will also run on Emap’s Big… Continue reading Kiss Signed For Cross Media Nelly Promotion

Jerry Springer is to host a high-profile talk show on ITV1 after being approached by the broadcaster to fill the shoes of recently departed daytime stalwart, Trisha Goddard.A spokeswoman for ITV confirmed that the controversial host would be presenting a month-long run of morning shows, starting at around 9:30 and running for an hour.The format… Continue reading ITV Signs Springer To Fill Trisha’s Daytime Slot

Capital Radio plc and GWR Group have announced the proposed name of the merged group, calling themselves GCap Media plc. The development of the new name involved input from both companies, with the brand identity being developed in-house at Capital Radio. Commenting on the new name, Ralph Bernard, executive chairman of GWR said: “The name… Continue reading Capital Radio And GWR Name Merged Group

Email delivery rates hit all time highs in the last quarter of 2004, while open rates dropped and click through remained steady, according to a new report by internet analysis company Doubleclick. The end of 2004 saw delivery rates increase by 3.3 percentage points on 2003, up to 90.6% compared to 87.3% at the end… Continue reading Email Delivery Rates Hit Record Levels In Q4 2004

Satellite television providers will increasingly lose their digital video recorder (DVR) edge over cable companies by 2006, according to market research and consultancy firm, Park Associates. The Video-on-Demand and Personal Video Recorders: Analysis & Forecasts report reveals that satellite companies will not be able to overcome the advantages that their cable counterparts have in offering… Continue reading Cable To Match Satellite In DVR Distribution By 2006

US adults who go online most frequently watch more television and read more newspapers, compared to their non-internet-using counterparts, disproving traditional industry opinion that the internet would cut into the time consumers spend with television and print media. According to a recent Carat Insight analysis of data from Mediamark Research Inc and Multimedia Scan, adults… Continue reading Frequent Internet Users Consume More Multi-Media

US personal video recorder (PVR) manufactuer, TiVo, has signed an eight-year deal with major cable operator, Comcast Corp, to supply customised PVRs to its subscribers. Comcast has 21.5 million subscribers and expects to begin marketing a TiVo branded PVR in mid 2006. The PVR software will be adapted to operate on Comcast’s existing platform enabling… Continue reading TiVo Continues To Dominate US PVR Market

Online advertisers must pay more attention to behavioural marketing and paid search in order to produce stronger and more targeted advertising campaigns, according to eMarketer’s new Targeting Online Customers: Advertising Techniques and Trends report. A massive 84% of US advertising professionals told the American Advertising Federation last November that what makes the internet different from… Continue reading Online Advertisers Must Provide More Targeted Campaigns