ITV has been given the all clear to go ahead with its proposed £31 million acquisition of the majority stake in GMTV, despite wide-spread concern from the advertising industry. The Institute of Practitioners in Advertising had been calling for the Office of Fair Trading to refer the acquisition of Scottish Media Group’s 25% stake in… Continue reading ITV Gets Go Ahead For £31 Million GMTV Acquisition
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The UK’s largest commercial broadcaster ITV saw shares dip by 0.45% yesterday to close at 109žp despite the company’s sale of its 5.5% stake in French multimedia group, Thomson SA.The sell off sees ITV’s share of Thompson go to Citigroup Global Markets and UBS Limited as part of its £600 million programme to dispose of… Continue reading Sharewatch: ITV Dips Following Core Asset Sell Off
Mediacom has come out on top as the UK’s number one media agency in terms of billings, according to new figures from Nielsen Media Research. From August 2003 to July 2004, Mediacom has grown total expenditure by 5.5% to £640 million, holding its lead over rivals ZenithOptimedia. Although holding on to the number two spot,… Continue reading Mediacom Comes Out On Top Of UK Media Agencies
Emap Advertising has announced a wide-ranging cross-promotional deal with Buena Vista International to support the release of Disney’s latest film, Princess Diaries 2.The highly interactive campaign will run across Emap’s teen portfolio and multiple platforms including magazines, television, radio, on-line and text message marketing. In a first for Emap Advertising, the deal will include cross-promotional… Continue reading Emap Signs Cross-Promotional Deal With Buena Vista
Almost half of all 18 to 34 year-olds living and working in major European cities now read a daily free-sheet newspaper every week, according to new research commissioned by Swedish-based publisher, Metro International. The wide-ranging study into the reading habits of young people living in some of the world’s biggest cities shows that more than… Continue reading Free-Sheets Read By Half Of All Young Metropolitans
Dennis Publishing’s flagship men’s lifestyle magazine Maxim has secured an innovative deal with Club 18-30 to provide readers with a unique dating opportunity and the chance to win a free holiday to Mexico.The promotion sees Club 18-30 sponsor Maxim‘s Little Black Book in the first ever deal between a holiday company and magazine publisher. Readers… Continue reading Maxim Launches Little Black Book With Club 18-30
The Financial Times has announced the launch of its first property magazine, In Residence, to be published quarterly from 25 September.The glossy title will be distributed with the FT‘s Saturday magazine and will be published again on Wednesday as a stand alone supplement. The 32-page title promises thought-provoking coverage of a wide range of issues… Continue reading Financial Times Launches First Glossy Property Title
Today marks the last day for applications to Ofcom by broadcasters chasing the new FM radio licence in Edinburgh, a highly coveted prize that has attracted attention from the UK’s largest commercial radio groups and investors.Among the well known companies vying for the Edinburgh contract are Kelvin MacKenzie’s Wireless Group, the Guardian Media Group Radio,… Continue reading Radio Heavyweights Line Up For Edinburgh Licence
ITV has been given the all clear to go ahead with its proposed £31 million acquisition of the majority stake in GMTV, despite wide-spread concern from the advertising industry.The Institute of Practitioners in Advertising had been calling for the Office of Fair Trading to refer the acquisition of Scottish Media Group’s 25% stake in the… Continue reading ITV Gets Go Ahead For £31 Million GMTV Acquisition
ITV put in a relatively lacklustre performance last month with revenue dipping by 6% year on year to just over £105 million as it struggled in the face of increasingly tough competition.The latest agency estimates compiled by MediaTel Group reveal a disappointing performance for the UK’s largest commercial broadcaster, which was hard hit by the… Continue reading TV Market Round-Up – August 2004
