An audit of the use of the radio spectrum in the UK has been commissioned by the Government with a view to freeing more space for broadcast services, allowing the creation of increasingly innovative products and generating more money for the Treasury.The study will be lead by Professor Martin Cave of Warwick Business School, with… Continue reading Government Radio Audit Could Free Broadcast Space
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Global advertising expenditure is on target to reach $370 billion for the year, beating previous forecasts and proving 2004 to be an outstanding year for advertising expenditure in traditional media, according to Zenith Optimedia’s global forecasts released today. Forecasters have long been predicting the positive impact of the Olympic Games and the US presidential elections… Continue reading 2004 Predicted To Be Exceptional Year For Advertising
Television is losing out in the face of an increasing threat from the internet, with more than a quarter of Europeans claiming they are now spending less time watching TV in favour of spending more time surfing, according to a new report from JupiterResearch. The new research – Evolution of Media Use in Europe –… Continue reading Broadband Eats Into Television Viewing
Daily Mail & General Trust (DMGT) has warned of an impending downturn in the regional advertising market, reflecting weakness in the housing and recruitment markets. The publisher made its claim as it delivered full year results, with finance director Peter Williams claiming that, while national advertising appears to be “holding up” its regional equivalent has… Continue reading DMGT Issues Warning On Regional Newspaper Advertising
Financial results published by newspaper heavyweight Daily Mail & General Trust fuelled a rise in stock price yesterday, as the company added 0.14% to close at 726p.The company announced adjusted profit before tax of £234 million, representing a year on year increase of 26% due to growth in its national newspaper, exhibition and business to… Continue reading Sharewatch: Optimistic Results Fuel DMGT Price Rise
Magazine publisher Highbury House has announced the creation of a new cricket magazine, dubbed Spin, to cater for the modern cricketer with what it claims is a fresh, dynamic and inclusive editorial style.The title will be published through Highbury’s Lifestyle Publishing division, with the company claiming it will “do for cricket magazines what Channel 4… Continue reading Highbury In A Spin With New Cricket Title
Internet service provider Tiscali has become the latest internet and communications company to roll out a TV service to its customers, showing exclusive content, cult entertainment and bite-size programme packages to its broadband internet subscribers.Delivered through a dedicated broadband TV channel, the service provider is offering customers a range of short films, trailers, interviews and… Continue reading Tiscali Jumps On Broadband TV Bandwagon
Cable operator NTL has announced that it has entered into a definitive agreement to sell its broadcast business to a consortium led by Macquarie Communications Infrastructure Group (MCG) for a purchase price of GBP 1.27 billion.While subject to regulatory approval, the deal is expected to be closed in the first quarter of 2005. The cable… Continue reading NTL To Sell Broadcast Business For £1.27 Billion
Global advertising giants WPP and Grey Global have agreed to extend the amount of time given to complete their impending merger by two months, following a request for additional information made by the European Commission.The two companies will now be able to wait for the EC ruling on their merger, worth £675 million, following an… Continue reading WPP Extends Grey Merger Deal By Two Months
Future Publishing has announced the appointment of Richard Schofield as its new head of marketing, charged with creating an aggressive new promotional plan for Future’s portfolio of titles.Schofield will join Future with 13 years’ experience in magazine publishing and marketing, taking up the newly created position after being involved at a senior level on launches,… Continue reading Future Appoints Marketing Head For Aggressive Strategy
