Emap’s Smash Hits is to increase its profile in the run up to next month’s ABC results with the launch of a one-off Summer Quiz Special.The 52-page spin-off title, which goes on sale on 13 August priced at £2.50, will feature more than 100 celebrity quizzes and will be covermounted with a special Smash Hits… Continue reading Smash Hits Launches One-Off Quiz Special
The concept of on-demand television has remained tantalisingly out of reach of both consumers and telecoms operators for a good number of years now. Often hailed as a potential revolution in viewing habits and as a key source of new revenue for cable and telco companies, the video on-demand (VOD) sector has nevertheless so far… Continue reading MediaTel Insight: Video On-Demand Remains On Hold
Sales of smart phones the UK have increased by almost 250% since last year, with mobile users attracted by the new generation of handheld devices, including camera phones. The telecoms research firm Canalys reports that shipments of smart phones, including the Nokia 3650 and Sony Ericsson P800, totalled almost 1.7 million in the second quarter… Continue reading UK Consumers Wise Up To Smart Phones
The text messaging phenomenon continued to grow in June, with an average of 55 million person to person text messages sent across the four UK GSM networks per day, according to statistics from the Mobile Data Association (MDA). The latest figure represents a solid increase on June 2002, when an average of 45 million text… Continue reading Text Messages Staying Up For The Summer
The concept of on-demand television has remained tantalisingly out of reach of both consumers and telecoms operators for a good number of years now. Often hailed as a potential revolution in viewing habits and as a key source of new revenue for cable and telco companies, the video on-demand (VOD) sector has nevertheless so far… Continue reading INSIGHTanalysis: Video On-Demand Remains On Hold
The UK’s display advertising market grew by just 0.7% in the first quarter of the year, but is set to steadily improve over the next year, according to the latest forecast figures from the Advertising Association (AA). Display expenditure was £2.0 billion in Q1 2003, the lowest level since the first quarter of 2002. Spend… Continue reading Advertising Association Quarterly Display Forecasts
The cost of unmetered dial-up internet access could be reduced by service providers, following an order by Oftel that will force BT to bring down the amount it charges operators to use its network. Following an investigation into BT’s charging practice, the telecommunications watchdog is forcing the company to reduce its fees by 17%. Oftel… Continue reading Oftel’s BT Ruling Should Bring Down Dial-Up Internet Costs
The European Commission is prepared to take steps to stop BSkyB retaining exclusive live rights to English Premiership football matches, according to weekend press speculation. Broadcasting contracts are now up for renewal and in a bid to allay charges of anti-competitive behaviour, the Premier League has split the available games into gold, silver and bronze… Continue reading EC Could Obstruct New Sky Football Deal
Trinity Mirror was seen in focus as last week’s biggest decliner, down 3.62% as the Financial Times reports the group is set to shed several hundred jobs as part of a shake-up in its advertising, administrative and distribution operations.Elsewhere the Cordiant take-over saga limped onwards as the troubled ad group’s shares were de-listed.Investors also considered… Continue reading Sharewatch: Trinity Falls Ahead Of Job Losses
Holsten Pils is launching a £16 million marketing campaign, incorporating outdoor posters, press advertising and special build outdoor sites across the UK.The press ad campaign for the beer, which will feature the strapline, “It’s What’s Inside that Counts”, will run across FHM, Loaded, Maxim, Q and Four Four Two from August to December.The campaign will… Continue reading Holsten Launches Cross-Media Ad Campaign
