More Uk articles

UK cable company, Telewest Communications, today said that it is making progress in its plans for the full financial restructure that will rid the group of £3.5 billion of its £5.3 billion debt. However, the company has run into a glitch with one of its creditors, French banking institution Credit Agricole, which is attempting to… Continue reading Telewest Defers Payments Ahead Of Restructure

Channel 4 marketing has launched its marketing campaign for Celebrity Big Brother 2, due to begin later this month.The campaign, created by Foundation 33, will comprise of one execution to run on Golden Square poster sites. There will also be radio ads and carefully placed campaigns in celebrity weeklies.Katie Hayes, Marketing Manager at Channel 4,… Continue reading Channel 4 Launches Celebrity Big Brother Campaign

After a recent period of slight recovery, the deteriorating outlook for consumer spending levels may begin to negatively impact on advertising spend, forcing growth down once again. Advertising is very closely tied to consumer confidence and corporate profitability. In 2001 there was a sudden dip in corporate profitability and it was primarily this which caused… Continue reading Insight Analysis: Will A Consumer Spending Dip Bring Down Ad Revenues?

The Government’s Communications Bill must defend television news, according to the Independent Television Commission (ITC) and The Broadcasting Standards Commission (BSC).The New News, Old News study published by the regulatory bodies claims that our news infrastructure risks being “undermined” by the growing assumption that news is something available “free of charge and free of effort”.The… Continue reading Regulators Say Communications Bill Must Protect TV News

Despite dwindling consumer confidence and concerns about the wider commercial picture, the internet economy continues to grow and eMarketer is forecasting that online retail sales will approach $13 billion in the final quarter of 2002. A recent study from Forrester had claimed that ecommerce revenues were failing to reach anticipated levels (see US Online Sales… Continue reading Online Sales To Rise In The Fall, Says eMarketer

Emap has announced a major deal with Sky television, which will see its “High Street Honeys” competition broadcast as an interactive show.“High Street Honeys” is a long running campaign in FHM to find an unknown girl-next-door to feature on the front cover of the men’s lifestyle magazine (see FHM Goes Head To Head With Loaded).The… Continue reading FHM Takes High Street Honeys To Sky

After a difficult period in 2001 when revenues slipped almost 10%, the television market has fared better this year and the sector will experience steady growth over the next five years, according to OMD UK. The agency noted that TV’s share of advertising expenditure increased throughout the 1990s as the medium was seen as the… Continue reading Television Advertising On The Up Despite ITV Troubles

Attheraces, the joint digital TV venture between BSkyB, Channel 4 and Arena Leisure, has today launched its interactive betting facility.The facility will allow viewers to bet using their remote controls and later in the new year additional interactive betting will be available through bookmakers. It is understood the service was scheduled to launch six-months ago,… Continue reading Attheraces Launches Interactive Betting Service

Ad revenues at regional newspaper publishing group, Johnston Press, are performing strongly in ‘challenging market conditions’, with Q3/Q4 growth expected to be 1-2%, according to Merrill Lynch analysts. The broker is expecting a full year growth of about 2%. Johnston’s management is budgeting for a 2-3% growth next year, in line with analysts’ forecasts, but… Continue reading Johnston Press Revenues Resilient In Challenging Market

Ecommerce revenues in the US fell for the first time ever in the third quarter, according to new figures from Forrester Research. Online revenue slipped to $17 billion after two consecutive quarters of $20 billion sales. Analysts blamed the turbulent economic and political situation for the downturn but said that they expected spending to return… Continue reading US Online Sales Decline In Q3