A new report from the Online Publishers Association (OPA) has established that there is a link between media site affinity and positive predisposition toward the advertisements displayed on preferred sites. The study, carried out in association with Millward Brown IntelliQuest and comScore, was based on a survey of almost 5,000 visitors to twenty popular US… Continue reading Internet Users Well Disposed To Ads On Favourite Sites
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Full listings of performance by ownership for the major radio station owners is available to subscribers in Radio reports, click button on left.Subscribers can access the full version of this article in Radio reports, click button on left of screen.
Despite the fact that mobile internet technology is advancing rapidly, it appears that US consumers do not share the enthusiasm of operators and handset manufacturers. In a survey carried out by The Yankee Group, 82% of those questioned said they did not use wireless data/internet services. Nearly half of those respondents claimed that they did… Continue reading American Public Resists Lure Of Mobile Surfing
RAJAR data for the third quarter of 2002 reveals a positive period for London listening with the majority of stations seeing weekly reach increase. However, notable declines were seen at the heavy-weight Capital stations.The sector’s leader in terms of reach, Capital 95.8 FM, experienced a 4.5% decline period on period, whilst Capital Gold experienced a… Continue reading RAJAR Results Q3 2002 – London Stations
A year on year comparison of listening for national radio stations during the third quarter of 2002 reveals an impressive period for speech-based station, BBC Radio 4, which saw its weekly reach increase by 6.1%. The station, which is squarely aimed at older listeners, also performed well in terms of share.The three months to September… Continue reading RAJAR Results Q3 2002 – National Stations
Media Stocks were seen under pressure on Wednesday, following the London equity market moving downwards on concerns surrounding the domestic economy and news of further creative accounting in the US.Investors will be digesting the news that AOL overstated its online advertising growth by almost $200 million before closing its $106 billion merger with Time Warner.BSkyB… Continue reading Sharewatch
RAJAR data for the third quarter of 2002 reveals a positive period for London listening with the majority of stations seeing weekly reach increase. However, notable declines were seen at the heavy-weight Capital stations.The sector’s leader in terms of reach, Capital 95.8 FM, experienced a 4.5% decline period on period, bringing its weekly reach to… Continue reading RAJAR Results Q3 2002 – London Stations
The tables showing the best and worst performers, in terms of weekly reach and share of listening, of the local commercial stations broadcasting outside London are now available to subscribers in Radio reports.The following stations are reporting with new survey periods: Kix 96 and 107.4 The Quay will now report yearly; Key 103 (Manchester) and… Continue reading RAJAR Results Q3 2002 – Local Commercial Stations
The RAJAR listening figures for the third quarter of 2002 show that, period on period, there has been little movement in terms of share. All BBC saw its share of listening remain unchanged, whilst All Commercial radio saw a slight 0.2% points drop.All National Commercial radio stations experienced a 0.9% points decline period on period,… Continue reading RAJAR Results Q3 2002 – Overall Summary
Freeserve has extended its deal with Thomas Cook in a move that will see travel promotions run on the website until the end of November.The promotion, which is featured in a sponsored button on the ISP’s Travel Channel, has been available throughout the summer. The campaign will be further supported by adverts throughout the Freeserve… Continue reading Freeserve Extends Thomas Cook Sponsorship Deal
