Growth of the US online population slowed in 2001 to 6%, reaching around 105 million ‘active’ users by year-end, according to the Year In Review report released at the end of March by Nielsen//NetRatings. Growth of the overall at-home users also slowed – to 10% – with the population reaching 174 million. A mature market… Continue reading US Internet Market Reaches Maturity In 2001
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The ITC has released cable TV statistics for the fourth quarter of 2001, which shows that the rate of growth in cable TV uptake was slower, at 1.5% year on year, compared to the previous quarter, when it was 6.5%. The subscriber base had reached 3.62 million by December 2001, representing 15% of all households.… Continue reading ITC Releases Cable Statistics For Q4 2001
Half of US homes will be regular video on-demand (VOD) users by 2008, spending $26 billion on VOD services over the next seven years, according to a report from Strategy Analytics. The group says that ‘after years of unfulfilled promised, the age of content on demand is finally approaching.’ The report estimates that more than… Continue reading Age Of Content On Demand Approaches Says Strategy Analytics
Mega Profile has announced that the first advertiser on its new London-based mega site will be CNN, as part of its “Be The First To Know” campaign this month.The site is situated in Docklands, on the main route to London City Airport. At 98m long and 7m high it is more than 17 times the… Continue reading Mega Profile Launches London Site With CNN Ad
IPC Ignite is to give music title NME a revamp including a new size and the introduction of a glossy cover, in time for the magazine’s 50th birthday.The revamped birthday issue will go on sale on 20 April, priced at £1.50. The new format will see the title shrink to a size closer to standard… Continue reading New Size For NME As Title Reaches 50
News of the Queen Mother’s death prompted over 9 million people to tune into special news bulletins on BBC1 and ITV1 last Saturday and has caused traffic to the royal website to increase by 1200%.BBC1 was one of the first terrestrial channels to broadcast news of the royal death with a special bulletin airing at… Continue reading Millions Tune Into News Of Royal Death
The Football League is to go ahead with plans to sue Carlton and Granada for £500m if they continue to refuse to honour the debts of the loss making pay-TV platform ITV Digital.Carlton and Granada have so far refused to accept liability for ITV Digital’s failure to pay the outstanding £178m owed to the League… Continue reading League Set To Sue Carlton And Granada
Freeserve has accused BT of pursuing an “orchestrated campaign of anti-competitive behaviour” in an attempt to dominate the market for high-speed internet access and has urged Oftel to launch an “urgent” investigation into the company.The internet service provider is accusing BT of exploiting links with its internet arm BT Openworld in an attempt to gain… Continue reading Freeserve Calls On Oftel To Investigate BT
Channel 5 has announced details of its marketing campaign for the Top Gear-style motoring show 5th Gear.The press and radio campaign has been described as a “high impact strategy designed to bombard the audience with the tune-in message” during the weekend before launch. The campaign will focus on the awareness and positive associations of presenters… Continue reading Channel 5 Hopes To Drive Viewers To 5th Gear
In a meeting with FA officials yesterday, football league chairmen decided that there should be no compromise on the £89.25 million payment expected by the league from ITV Digital in August. Following ITV Digital’s announcement that they would honour a £20 million payment owed to the Premiership in lieu of broadcast rights, the FA chairmen… Continue reading Football League Battle With ITV Digital Continues
