The Radio Authority has invited applications for a digital multiplex licence which could reach an adult population of around 4.25 million in the Yorkshire region.Applicants have until 18 June to submit proposals for the licence, which covers most parts of the former metropolitan counties of South Yorkshire, West Yorkshire and Humberside and part of the… Continue reading Radio Authority Offers Yorkshire Multiplex Licence
Deutsche Telekom has announced that it has been informed by the Federal Cartel Office in Bonn that it will not grant approval for the sale of Deutsche TelekomÂ’s cable TV businesses to Liberty Media (see Liberty Media’s Deutsche Telekom Cable Deal Hits Regulatory Snags). Deutsche Telekom stated that it “has always considered that the sale… Continue reading German Regulators Block Liberty Cable Deal
Regional Independent Media today reported a rise in profits of 8%, rising to £44.1 million in 2001 from £40.9 million in 2000. Turnover increased by 3.5% to £175.3million. 84% of turnover was derived from the group’s newspaper interests, including the Yorkshire Post and Sheffield Star both of which saw an increase in circulation in 2002.… Continue reading RIM Exceeds Expectations But 2002 “Remains Uncertain”
Confidence appeared to return to media shares yesterday, as several key players including Granada and Capital Radio were upgraded by analysts. Granada’s price rose more than 6% as a consequence, while Capital was boosted by over 3%.Other beneficiaries of the upturn included BSkyB, which ended up 36˝p at £6.85, Carlton Communications, up 6.36% to £2.00ž… Continue reading Sharewatch
CMR forecasts that network and spot television spending for the 2002 Winter Olympics will total approximately $700 million, a rise from the $627 million grossed during the last Winter Olympics. During the 1998 Winter Olympics, network television grossed $480 million and spot television $147 million. In 2000, network advertising expenditures for the 2000 Summer Olympics… Continue reading Winter Olympics Will Boost US TV Revenue, Says CMR
Mirror Group Newspapers (MGN) has confirmed the reappointment of M&C Saatchi, first appointed in 1995, to handle the strategic and creative advertising account for the Mirror, Sunday Mirror and Sunday People.The appointment follows a strategic review of advertising across MGN’s national titles. Alisdair Luxmoore, the group’s marketing director, said: “This was a unique pitch in… Continue reading MGN Reappoints M&C Saatchi For Mirror/People Brief
Internet advertising is an effective brand building tool and advertisers should increase the amount of marketing budget dedicated to online, according to the results of a study carried out by Forrester Research on behalf of Unilever and the IAB. The study, which analysed the combined effects of six-week TV, print and online advertising campaign for… Continue reading Online Effective As Brand Building Tool
Sorrell Eyes Leagas DelaneyAccording to press reports this morning the ever-acquisitive WPP has approached advertising agency Leagas Delaney about a possible take over. WPP CEO Sir Martin Sorrell is thought to have approached the Leagas board with the intention of bringing in into the WPP fold as the headquarters of the Red Cell Network.The deal… Continue reading Sorrell Eyes Leagas Delaney
The latest wave of ROAR youth research has revealed what attributes and values the various media project for a brand in the eyes of 15-24 year old consumers. The findings revealed that those media which may make a brand look aspirational will not necessarily make it look cutting edge or trustworthy and also uncovered the… Continue reading ROAR: Latest Youth Media Research Findings
Pearson has this morning confirmed that, having received several expressions of interest in FT Business, it has appointed investment Lazard to advise on the sale. The FT Business portfolio includes Investors Chronicle, The Banker, Money Management and Financial Adviser in the UK but does not include the FT or Pearson’s 50% stake in The Economist.… Continue reading Pearson Puts FT Business Up For Sale
