BBC director general Greg Dyke has met the Government’s refusal to let the BBC go ahead with plans for BBC3 with “surprise” and “disappointment”.Responding to Culture Secretary Tessa Jowell’s decision not to let the broadcaster replace BBC Choice with BBC3 (see He added: “We believe our proposals do meet the BBC’s core public service criteria… Continue reading Dyke “Disappointed” As BBC3 Refused
Advertising agencies, Admedia and Fitting Exposure, are giving advertisers the opportunity to reach consumers in a one-to-one environment with initiatives that target women in washrooms and shop fitting rooms across the UK.Washroom advertiser Admedia, has launched “Response-its” to target female consumers in what it describes as “discreet surroundings.” Pharmaceuticals company Pharmacia is the first to… Continue reading Agencies Target Women “Discreetly”
The Federal Communications Commission (FCC) in the US is reviewing the cross-media ownership regulations that have so far prevented the ownership of television stations and newspapers in the same market. The FCC launched its sweeping review yesterday, although at this stage it is merely comments and information about the issues at hand that are being… Continue reading FCC To Review Media Ownership Restrictions
French media giant Publicis, owners of Saatchi & Saatchi, today announced that H1 results have fallen short of expectations but net profits after deductions were up by 3.8% on H1 2000, boosted largely by new billings. Publicis reported new billings in Q2 2001 of E700m compared with E105 billion and E850 million reported in new… Continue reading New Business Wins Boost Publicis Results
According to figures released by the Publishers Information Bureau this month, US magazine advertising has declined again for the month of August in terms of both volume and revenue. The troubled technology sector saw the greatest drop with revenue from this sector falling by 41% and volume by almost 50%. US Magazine Adspend Comparisons August… Continue reading US Magazine Ad Revenue Shows Further Decline
IPC has signed a deal with Sports.com to redirect users of the recently suspended uploaded.com to the Megastar.co.uk website.Users visiting the uploaded site, which was suspended last month as part of IPC’s review of its online business strategy (see IPC Closes Online Business), will be able to click through to the Sports.com owned Megastar.co.uk, which… Continue reading IPC Unloads Uploaded
Sports website network Rivals.net and ITV Digital have struck a one year, six figure sponsorship deal.The deal will see ITV sponsoring Rivals.net’s English football message boards, site banners, and sms and email marketing. Marcus Leaver, chief executive of Rivals.net described his company’s product as “the perfect medium for ITV, who want to quickly establish themselves… Continue reading Rivals Wins Sponsorship Deal
Recent declines in the share price of Carlton Communications (see Brokers Cut Carlton And Granada Forecasts Following Ad Deterioration) have caused it to fall out of FTSE100, the top 100 companies listed on the London Stock Exchange. At 1:30pm today Carlton’s shares stood at 235p, given the company a market capitalisation of £1.6 billion. The… Continue reading Carlton Falls From FTSE100 List
Merrill Lynch has this morning downgraded its advertising forecasts for ITV companies Carlton Communications and Granada, causing stock in each to fall during the morning’s trading. Carlton was down 14p at 229p by 11:00am and Granada, after an earlier fall, had regained its opening price of 113Âźp by this same time. “The woeful performance in… Continue reading Brokers Cut Carlton And Granada Forecasts Following Ad Deterioration
Publishing group PCM, owner of four of the five main Dutch national newspapers, is to close down the majority of the online activities of these newspapers, according to a report on Europemedia. The article claims that PCM views the web portals as marketing activities that do not yield sufficient revenue. This move mirrors the actions… Continue reading Dutch Newspaper Publisher Culls Online Versions
