The underlying rate of inflation dropped 0.2% compared to the previous month during July, according the latest figures released by the Office of National Statistics. The rate of 2.2% was less than had been predicted by analysts fearing inflationary pressure, and is thought to have been helped by low food and petrol prices.The headline rate… Continue reading Food Prices Ease Inflation Rate
MTV is to launch a broadband music channel, MTV Live, which from September will allow internet users to receive near TV-quality programmes on their PC’s.In what, according to MTV, is the first commercial carriage deal of its kind, the company has teamed up with satellite broadband network provider, Europe Online, to distribute a TV channel… Continue reading MTV To Launch Broadband TV Channel
Recent press reports suggest that AOL Time Warner is to cut more jobs within its America Online division in Virginia. The Wall Street Journal reports that the media giant is struggling to meet financial targets in the current advertising climate. Last month the company reported lower than anticipated revenue growth and AOL Chief Executive Gerald… Continue reading AOL Prepares To Make Further Jobs Cuts
Banner ads on interactive TV are being ignored by viewers, according to a survey carried out by Netpoll.The “Hands On TV” survey into attitudes towards interactive TV, which was carried out in over 50 households in seven cities across the UK, found that there is an almost total lack of response to banner ads on… Continue reading iTV Viewers Ignore Banner Ads
Haymarket Consumer Publishing is suspending publication of its monthly internet title, The Net, from November.The market leading title was launched in 1999 amid the development of the internet sector and its closure, which comes just a few months after that of Future’s Business 2.0, is a further sign of the downturn in the internet magazine… Continue reading Haymarket Closes The Net
The Institute of Practitioners in Advertising (IPA) is taking the first step towards increasing its focus on creativity by appointing a senior executive dedicated to creatives.The creative manager will be responsible for increasing the involvement of creatives in IPA affairs and will be charged with strengthening links between the IPA and the IPA Creative Directors… Continue reading IPA To Focus On Creatives
Cordiant Communications, owners of Bates Worldwide, today released interim results revealing pre-tax profits of £22.1m. Although this was an increase of 27%, growth for the period fell below analysts’ forecasts and press reports this morning predict global job losses within the group. In a statement in June, Cordiant announced that the global ad downturn would… Continue reading Cordiant Prepares To Cut More Jobs As Profits Fall Flat
CMR, the strategic advertising and marketing arm of Taylor Nelson Sofres, has released its mid-year forecasts for US ad spend in 2001. In June, figures from CMR revealed that Q1 ad spend had dropped by 5.2% on the previous year (see Forecasts) and this decline is reflected in the outlook for 2001. 2000 vs 2001… Continue reading US Ad Spend Will Drop By 2% This Year, Says CMR
The US online population is still growing according to recent figures from the TR.com Online Census. Figures for Q2 2001 show that US households online now number 70.7 million, a 3% rise on Q1 and a reversal of the decline seen in the period to March 2001. Online Growth by Access Technology Technology Customers Growth… Continue reading US Online Population Continues To Grow
The latest Technographics Report by Forrester Research forecasts that the next five years will see the French online landscape change considerably as French consumers enjoy multichannel access. Currently Minitel users still outnumber all other forms of access. “Minitel has held sway in France for the last two decades – some 15 million French consumers (33%)… Continue reading French Online Landscape Will Diversify, Says Forrester
