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A new survey by iLogos reveals that 88% of Global 500 companies currently incorporates online recruitment into typical hiring procedures via its corporate website. By 2002, iLogos Research expects that nearly 100% of the Global 500 will be utilising corporate Web sites for recruiting. Corporate Web Site  1998  1999  2000  2001  Corporate Web site Recruiting… Continue reading Most Large Firms Now Recruit Online

Newly appointed ITV chief executive Stuart Prebble (see Prebble Heads Up An Integrated ITV) has outlined the new management structure which is to oversee the integrated ITV businesses: ITV Channels, ITV Digital and ITV.com.With Rob Fyfe confirmed as managing director of ITV Digital and David Liddiment in place as director of programmes, a director of… Continue reading ITV Chief Unveils Management Structure

New figures from Content Intelligence reveal worrying trends for print newspapers and examines the factors affecting readers’ decisions as to what form their daily news consumption takes. Those with most useage and experience of the internet relied less on newspapers for information, as John McIntyre, managing editor for Content Intelligence points out. “The Internet is… Continue reading Newspapers Will Lose Out To Internet As Usage Increases

Nearly 500m homes worldwide will have personal video recorders (PVR’s) by 2010, according to research just published.A survey carried out by Informa media, which publishes reports on the sector, predicts that there will be around 1m PVR homes in the UK by the end of this year. By 2002, when PVR technology will be included… Continue reading PVR Homes To Hit 500m By 2010

Nearly 500m homes worldwide will have personal video recorders (PVR’s) by 2010, according to research published today. A survey carried out by Informa media, which publishes reports on the sector, predicts that there will be around 1m PVR homes in the UK by the end of this year. By 2002, when PVR technology will be… Continue reading PVR Homes To Hit 500m By 2010

Go Racing has jumped the latest hurdle in its quest to close a £387m deal to acquire the media rights to the UK’s horseracing for the next 10 years and create a digital horseracing channel.Lengthy negotiations with the British Horseracing Board (see Go Racing Deal Could Be Halted By Pre-Race Data Problem) were concluded last… Continue reading Go Racing Back In The Saddle

‘Keep the faith’ is the message to telecoms investors from market research company Strategis. Although the European mobile communications industry has been experiencing a drop in growth and revenues recently (see Insight Analysis), Strategis believes that once the 3G network is established growth within the market will continue. Much of future revenues will come from… Continue reading European Telecoms Market Will Rise Again In 2003, Says Stategis

Chrysalis Radio is launching its first interactive text messaging campaign, called Galaxy 105 Text Maniacs Club, as part of a move to interact with listeners.Chrysalis Radio’s online sales director, Ian James, said: “We chose to use text messaging as it’s a medium which lends itself to communicating with our core listeners, 15-35 year olds. It… Continue reading Chrysalis Interacts With Text Maniacs

A new survey published by Taylor Nelson Sofres this week reveals that user awareness of Universal Mobile Telecommunications Systems (UMTS or ‘3G’) is low amongst potential users of the network despite its imminent launch across Europe and North America (see Forecasts). TNS reports that around 80% of mobile phone and internet users in 13 key… Continue reading User Awareness Of 3G Network ‘Low’ Says Taylor Nelson Sofres

The latest round of VIPer research (see VIPer Research Targets ABs ) has brought good news for the outdoor industry, as the medium has been judged as very effective in reaching the young and affluent in society, especially when used with other media.Phil Danter, managing partner, strategy, at the Media Planning Group, said: “Outdoor advertising… Continue reading Outdoor Effective For Reaching The Affluent