Virgin Radio’s new media division, Ginger Online, has been renamed Virgin Radio New Media and has gained a new managing editor in the form of James Cridland. The name change has been made to align the division more closely with what the station sees as its core activities. Cridland’s responsibilities will include the expansion of… Continue reading Virgin Radio To Boost Online Division With Changes To Name And Management
According to a recent report by Jupiter Media Metrix, online advertising prices will continue to fall for six months to come keeping media buyers in their strong buying position. Over the past year, prices have already fallen by 30%. In June 2000, advertisers were paying an average of e30 for 1000 page impressions, currenly they… Continue reading Online Ad Prices Still Dropping, Says Jupiter
Kevin Hand, chief executive of EMAP, has resigned with immediate effect, the media group announced this morning. Although the statement from EMAP did not state the reasons for Hand’s departure, it is likely that his position became untenable after the failure to consolidate the US business Petersen which he headed (see EMAP Reported To Be… Continue reading EMAP Chief Resigns As Results Come In Line With Expectations
As UK mobile phone owners are beginning to receive SMS adverts for the first time (see Text Message Advertising System Hopes To Target Consumers On The Move), the Wireless Advertising Association (WAA) have unveiled creative standards and measurement definitions to regulate wireless ads.The organisation’s vice chairman Don Albert said: “It is critical that everyone in… Continue reading WAA Draws Up Guidelines To Regulate SMS Advertising
Annual spending by U.S. small businesses on localised e-mail marketing will exceed $2.2 billion by 2005, according to The Kelsey Group. Recent research from the group indicates that 42% of small businesses will use e-mail for some form of marketing by 2005, with promotional coupons emerging as the most popular method. In a new white… Continue reading Small US Firms Spend Big On Localised E-Mail Marketing
According to new figures, many of the top UK radio stations (in revenue terms) have seen a decline in the amount spent on radio advertising year on year. Despite its audience being restricted to London, Capital 95.8fm continues to attract a larger share of advertising revenue than any other local or national station. However, figures… Continue reading Top Radio Stations See Year On Year Slide In Ad Revenue
Emap has released final results for the year ended March 31, reporting pre-tax profit up 5% to £197m. Total revenues were revealed to have increased 5% year on year to £1,153m, while operating profit rose 4% to £234m after digital investment and exceptional items including the company’s investment in US publisher Petersen. The difficulties experienced… Continue reading Emap Releases Full Year Results In Line With Expectations
According to new figures, many of the top UK radio stations (in revenue terms) have seen a decline in the amount spent on radio advertising year on year. Despite its audience being restricted to London, Capital 95.8fm continues to attract a larger share of advertising revenue than any other local or national station. However, figures… Continue reading Top Radio Stations See Year On Year Slide In Ad Revenue
Virgin Radio’s new media division, Ginger Online, has been renamed Virgin Radio New Media and has gained a new managing editor in the form of James Cridland. The name change has been made to align the division more closely with what the station sees as its core activities. Cridland’s responsibilities will include the expansion of… Continue reading Virgin Radio To Boost Online Division
Week on week comparison saw shares in GWR saw significant losses, dropping 11.86% to finish at £3.90 with a weekly loss of 52.5pAt the other end of the scale Cable and Wireless was the best media performer with a week on week increase of 14.81% with shares closing at £4.81, up 62p on the previous… Continue reading Sharewatch
