The Advertising Standards Authority has upheld a complaint from Haymarket Publications against Centaur, which claimed in an advertisement for Marketing Week that 94% of advertising and marketing personnel read each issue. In fact the names for Centaur’s research came from its own controlled circulation database.The ASA agreed that the research was “biased and invalid”, and… Continue reading ASA Raps Marketing Week
Alec Kenny, Sales Director of Talk Radio, today refused to comment to MediaTel on newspaper reports that Steve Wright is due to join them from Radio 1. He would however confirm the following presenters: Scott Chisholm, Caesar (from Kiss 100FM), Terry Christian, Jeremy Beadle, Moz Dee (from CW Radio) and Al Kelly. Talk Radio launches… Continue reading Talk Radio Line-Up
Charles Burgess, managing editor of The Independent, has left the paper, his role being taken up by assistant editor Colin Hughes. Burgess had been at the paper since prior to its launch, but said there was not really a job for him there anymore.Further problems loom with production staff voting to take industrial action over… Continue reading Managing Editor Leaves Independent
Tougher new rules for the advertising of alcohol, motoring, snack food and slimming products are published today by the ASA, applying to printed media and promotions, and extended to cover electronic media. The new rules are effective from February 1st.Alcohol: No advertising where more than 25% of a publication’s readership is under 18.Snack foods: No… Continue reading Tougher Advertising Rules Published Today
Kellogs have ended their eight-year association with cycling’s Tour of Britain. It is now unlikely that the five-day event will take place this year, although a new sponsor will be sought for 1996.
A correction to the item that appeared yesterday on Newsline: It is confirmed that David Porter was made redundant as media director of Landsdown Conquest last November. Sharon Catt, media manager at the company,has taken on the role of head of media – not media director as was initially reported.
According to a report in today’s Financial Times, it emerged last May that any vote on Maurice Saatchi’s future among the company’s shareholders would go against him. Financial advisers S.G. Warburg and UBS Securities told the board meeting in December – at which the decision was taken – that only 3.2% of the company’s shareholders… Continue reading Background To Saatchi Exits Emerges
Jonathan Fenby resigned as editor of The Observer yesterday. Peter Preston, was moved from editor of The Guardian to become editor-in-chief of both of the group’s titles, with deputy editor John Price becoming acting editor of The Observer until a replacement is found.The company commented that “the changes would maximise the use of editorial talent… Continue reading Observer Editor Resigns
Green Flag, best known for National Breakdown, was finally confirmed as the new sponsor of the England football team yesterday in a £4m deal, which had been widely rumoured for some time.The package takes in logos on England’s training kit and tracksuits and the sponsorship of internationals at Wembley and runs through to the next… Continue reading England Team Sponsor Confirmed
Piccadilly Radio has retained the AM and FM licences for the Manchester area, effective from April 1996. There were no other applicants.The Tunbridge Wells and Sevenoaks licence has been awarded to Kent and Sussex Radio. There were four other applicants.Contact: Andrew Dean – 0892 661892
