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colspan=”5″>National Newspaper NRS Figures – October 2001

The first showing of ITV2’s Who Wants To Be A Millionaire Interactive (see ITV2 To Launch Interactive Millionaire) drew over 200,000 viewers and achieved a 2% share in what the channel claims is one of its largest audiences since it launched three years ago.The programme, which was shown simultaneously with the ITV1 version, saw viewing… Continue reading ITV2’s Interactive Millionaire Hits The Spot

Granada, which is closing its Wellbeing TV channel as part of a move to cut costs in the face of the advertising downturn (see Granada To Close WellBeing TV Channel), saw shares fall 2.25% yesterday to close at £1.41.Independent was the worst media performer of the day with stock dropping 6.43% to finish at E1.16˝… Continue reading Sharewatch

The IPA has commissioned a report to asses the current status and future development of digital interactive TV (DiTV) in the UK.The report, which is being compiled by e-business advisor and former head of commerce at Woolworths, Howard Unna, will be published in January next year and aims to identify how DiTV can be made… Continue reading IPA Commissions Digital iTV Report

During a day of losses for many media companies, Granada shares got off quite lightly, considering the gloomy contents of its annual results (see ITV Digital Losses Weigh Heavy On Granada). By the end of the day they were down 3¾p on the previous day’s closing price, at £1.44¼, down just over 2.5%.Some of the… Continue reading Sharewatch

Handbag.com, the women’s website which is a joint venture between high street chemist Boots and Hollinger Telegraph New Media, has announced a 26% increase in unique visitor numbers since May 2001, which now means it can claim a higher circulation than women’s print magazines Cosmopolitan and Glamour.The ABCE figure for October 2001 puts the number… Continue reading Handbag Sees Visitor Numbers Climb 26%

The IPA has launched the latest stage of the Continuous Professional Development scheme it began last year. The Excellence in Continuous Professional Development (CPD) award scheme will reward the best people-development initiatives among IPA agencies with CPD accreditation.IPA president, Bruce Haines, said: “Continuous professional development is an agency-wide responsibility and the awards are open to… Continue reading IPA Launches Professional Development Awards

Dell.com ousted Amazon.co.uk to become the top online advertiser for men during October. The site gained exposure among 3,690,000 male users and commanded a 43.5% digital reach. Casino-on-net.com moved up from third place to become the second most popular online advertiser for men during October. The site was visited by 3,391,000 men throughout the month… Continue reading New Media Round-Up

Granada is to close its Wellbeing TV channel as part of a cost cutting drive brought on by the downturn in the advertising market.The channel, which launched as part of a joint venture with Boots earlier in the year (see Granada Media And Boots Prepare For Wellbeing Network LaunchGranada Media And Boots Prepare For Wellbeing… Continue reading Granada To Close WellBeing TV Channel

Interactive TV is perceived as difficult to use by consumers, according to new research from the ITC. A survey has found that interactive television was rated fourth most difficult to use of 19 products, only beaten by flying an aeroplane, using a sewing machine and riding a motorbike. Using a computer was seen as the… Continue reading Interactive TV Seen As Hard To Use