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ITV will not be selling Carlton Screen Advertising (CSA), despite long term rumours that the broadcaster would off-load it as part of a streamlining of its business.A strong performance by CSA in recent months, in particular the winning of the Cineworld contract has resulted in the broadcaster announcing that it no longer has plans to… Continue reading Carlton Screen Advertising Saved From Sell Off

Some of the senior positions in the Capital GWR merger have been announced, with the current group sales director at Capital Radio Group, John McGeough, being given the same role for the enlarged company.Capital’s trading and operations director, Colette Lister, is also reported to be retaining her position after the merger, while Colin West, GWR’s… Continue reading Top Positions Announced For Capital GWR Merger

Homes equipped with digital radio receivers consume more commercial radio content than their analogue-only counterparts, according to the Radio Advertising Bureau, which has stated that the influx of new stations and delivery methods is increasing the listening hours of commercial stations at the expense of the BBC.Citing the results from RAJAR’s Q4 2004 listening survey,… Continue reading Digital Radio Fuelling Commercial Audience Rise

Five has announced the appointment of Jane Scott as the channels’ new director of marketing, poaching her from the BBC to drive the channel forward as it continues to expand.Scott is currently the BBC’s controller of TV Marketing, but will be joining Five in the Spring and become a member of the channel’s executive board.Commenting… Continue reading Five Poaches BBC’s Controller Of Marketing

IPC’s flagship women’s weekly, Now, has joined forces with online fashion retailer ASOS to run a co-operative marketing campaign throughout the coming year, including discounts at ASOS.com for readers, as well as branded celebrity clothing features in the magazine.The deal will see Now readers will receive an exclusive 20% discount in March when they shop… Continue reading Now Launches Joint Branding Exercise With ASOS

The BBC has announced a digital drop-in day for the public to answer any questions they may have about the impending digital switchover planned for 2008 onwards.BBC Birmingham’s Public Space will open its doors to the public on Friday 1st April between 10pm and 3pm to answer any questions people may have about the digital… Continue reading BBC To Allay Switchover Fears With Open Days

Student TV network, SUBtv, has been appointed by Sony BMG to promote the new greatest hits album by long-running dance music outfit Faithless, celebrating the band’s 10 year career through a unique content-based sponsorship package.The Forever Faithless Artist Week will comprise exclusive coverage and an on screen SMS-based competition, and which will be promoted to… Continue reading SUBtv Signed For Faithless Music Promotion

Chancellor of the Exchequer, Gordon Brown, stood up at 12:32pm to reveal his tax and spending plans for the next year. Key points of the 2005 Budget are as follows…The Chancellor stated that Britain was enjoying its longest period of sustained economic growth since 1701.Inflation is 1.6%, expected to rise to 1.75% this year and… Continue reading Budget 2005 Coverage – The Chancellor’s Speech Live

Independent News & Media Plc has experienced robust growth across all of its sectors resulting in a 22.8% increase in operating profit to a record €285.7 million, up from €232.6 million in 2003, driven by strong advertising and circulation growth.According to the company’s preliminary results for 2004 profit before tax rose by an impressive 55%… Continue reading Independent News & Media Reports Rise In Profit

Kelvin Mackenzie’s talkSPORT is under investigation from media watchdog Ofcom after a listener complained about a comment made by one of the presenters during an analysis of a football match between Manchester City and Norwich City.During the match discussion in talkSPORT’s Evening Kick-Off, one of the presenters made an inappropriate comment on the performance of… Continue reading TalkSPORT Has Wrist Slapped By Ofcom