Interim results released by Granada this morning revealed net advertising revenue down 12% for the first half of 2002 and the company said that the market outlook remained unclear.Advertising revenues are set to rise for May (14%), June (7%) and July (6%), thanks to the boost in advertising provided by the World Cup. Granada has… Continue reading Granada Profits Hit By Ad Downturn
Clear Channel UK’s billboard business, More O’Ferrall, has signed a five year deal to market Cal Brown Advertising’s portfolio of outdoor sites in London.The deal, which runs from 1 July, will add 200 48-sheet sites, including scrollers, ultravisions and backlights, to More O’Ferrall’s existing line-up. The company is hoping that the deal will further strengthen… Continue reading More O’Ferrall Increases Offering With Cal Brown Deal
TEAMtalk 252 has secured Ladbrokes.com as the lead sponsor of its World Cup breakfast programming.Under the deal, the betting company will have sole sponsorship of TEAMtalk’s Full Sports World Cup Breakfast, which will be broadcast daily from 6am to 10am throughout the tournamnet. The sponsorship will encompase all aspects of programmming including off-tube commentary, player… Continue reading TEAMtalk 252 Gears Up For World Cup With Ladbrokes.com
Punch, the fortnightly satirical magazine owned by Mohamed Al Fayed, is to close after almost 160 years of publication.The magazine, which was first published in 1841, has seen subscriptions fall below 6,000 and with each edition costing over £40,000 to produce, the title has ceased to become commercially viable. Eight of the magazine’s twelve staff… Continue reading Punch Is Out For The Count After 160 Years
The worst performance in yesterday’s media market came from Carlton, which earlier in the week announced a dip in advertising in the first half of the year with like-for-like ad revenue falling 13% year on year (see Carlton Profits Hit By Ad Slowdown And ITV Digital Failure). Shares were down 2.83% to close at £2.48ž,… Continue reading Sharewatch
Capital Radio Advertising has secured HMV as the first ever sponsor of Xfm’s ‘Music: Response‘ show.The twelve month multi-platform deal, which is designed to promote HMV’s new ‘Playlist’ initiative, includes on air promotions and features, online presence on the Xfm website and coverage in Xfm’s quarterly magazine X-Ray.The deal was negotiated by Xfm’s Capital Radio… Continue reading Capital Radio Advertising Gives HMV The X-Factor
Telewest Broadband has cut around ten marketing jobs as part of the 1500 job reductions it announced earlier this month.The company’s director of marketing communications Chris Fry and head of brand Geoff Linsell are among the departures, although they are thought have left voluntarily. Linsell and Fry were key figures in the creation of the… Continue reading Telewest Cuts Marketing Jobs
Freeserve has poached the editor of IPC’s Marie Claire website to head its own women’s website iCircle.Sarah Woodhead, who also previously edited IPC’s now defunct Beme.com, has been recruited to help Freeserve’s iCircle compete in the lucrative women’s sector, which also includes Boots and Telegraph-backed Handbag.com, Associated New Media’s Femail.co.uk and Tesco’s iVillage.co.uk.Woodhead will be… Continue reading Freeserve Poaches Marie Claire’s Online Editor
Yesterday was a day of mixed fortunes for the media sector as both Emap and Carlton announced gloomy results with signs of only a weak recovery in broadcast advertising.Emap, which posted a 6% rise in profits for the twelve months ending 31 March 2002 (see EMAP ‘Cautiously Optimistic’ On Future Trading), saw shares rise 1.74%… Continue reading Sharewatch
In an AGM statement, Maiden Group reiterated the forecast made in March that there would be a “gradual and measured recovery” in 2002.Maiden Group chairman Martin Boase said: “The performance of the Group is in line with our comments made at the time of the preliminary results at the end of March and in our… Continue reading Maiden Boss Forecasts ‘Gradual And Measured’ Recovery
