Advance bookings for ITV are up 2% in July, according to industry sources cited by analysts at Merrill Lynch, who had themselves forecast a 2% decline (see ITV Revenue Looks Up In July). Carlton and Granada saw shares rise yesterday, the former improved 1.19% to close at £2.70˝, while the latter was up 0.19% to… Continue reading Sharewatch
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Is the Information Super Highway as super as we once supposed? Or are we in need of some signposting? Ian Foulds, senior advertising planner at News International, sees a long road ahead.The internet – trumpeted since birth, can it do nothing wrong? For many it can, and quite often does.Quickly penned “The Information Super Highway”… Continue reading NewsLine Column: Lost in Cyber-Space
MG Rover Group is advertising in private health clubs for the first time, promoting the launch of its MGTF using over 250 QJ Media Sites.Niall Jordan, managing director of QJ Media, commented: “Our sites are an extremely effective way for MG to reach their target audience- across our 500+ venues, QJ Media reaches in excess… Continue reading MG’s First Gym Visit For Sports Car Ads
Emap’s FHM has implemented the final stages of its promotion campaign for its annual 100 Sexiest Women in the World issue with the launch of life-sized “babe” street posters featuring Rachel Stevens, Carmen Electra and Holly Valance. The issue is out this Friday.This year for the first time in its eight year history the campaign,… Continue reading FHM Maintains “100 Sexiest Women” Heritage
Some of the parties who have expressed an interest in the multiplex digital terrestrial licences formerly held by ITV Digital have requested that the deadline for tender applications be delayed, the ITC has said today.The deadline for tender applications has been extended by eight working days to 5pm on Thursday 13 June, and in the… Continue reading ITC Extends Digital Deadline
Scottish Radio Holdings (SRH) has agreed to sell Score Outdoor, its outdoor advertising division, to Clear Channel UK (CCUK) for a minimum of £33.5m.Stevie Spring, chief executive of Clear Channel UK said, “It has always been our ambition to build the best billboard business in the UK and this deal is a core strand in… Continue reading Score Outdoor Sale To Create Third Force In Market
Integrated marketing services company New Media Industries (NMI) has been appointed to handle the UK launch of new technology that allows video and media rich messages to be sent via email and GSM networks.The new tool called Oplayo allows consumers to receive stream-free video footage direct to their PCs or mobile phones without the need… Continue reading NMI To Handle Launch Of New Video Messaging Tool
TEAMtalk has today confirmed that it is holding talks with a number of parties interested in acquiring either the whole or parts of the radio and media group.Last week TEAMtalk Media, which owns national talk-based radio station TEAMtalk 252, rejected a take-over bid from UKbetting that valued the group at around £10.2 million. However, TEAMtalk,… Continue reading TEAMtalk In Take-Over Discussions
Adshel has launched the latest addition to its range of street furniture in the form of two branded kiosks under rental contract from the Derby Daily Telegraph.The kiosks, located in the centre of Derby, will provide protection from the elements for the newspaper vendors, storage for the newspapers and space to display newspaper posters. The… Continue reading Adshel Adds Newspaper Kiosks To Street Furniture Range
Wireless marketing channel Nightfly has launched a campaign for Archers designed to drive traffic to a new “girls night out” online planning service created by the brand.During May 50,000 targeted text messages will be sent out to women on Nightfly’s permission-based database. Messages will only be sent to females aged 18-30, preferably full time workers… Continue reading Nightfly Promotes ‘Girls’ Night Out’ For Archers
