Viewers jump to 7.8m as fresh faces join I’m a Celebrity
As if anyone was in any doubt, Thursday night saw the fourth episode of ITV’s insect genocide show I’m a Celebrity…Get Me Out of Here! swoop in at 9pm to steal away the day’s biggest audience, as some of those ‘constructed reality’ folk entered the camp to spice things up.
No doubt hoping to expand awareness of their own personal brands, while dabbling in a little heavy petting to keep the tabloids happy, yesterday saw TOWIE‘s gobby orange membrane Ferne, Made in Chelsea‘s simple man child Spencer and Geordie Shore’s cartoon ladette Vicky get up close and personal with a few cockroaches in order to enter the camp.
An audience of 7.8 million viewers tuned in to see an unlikely rapport forming between demented but thoroughly entertaining spectre Lady Colin Campbell and ‘oik’ representative Vicky Pattison, with the latest round of squabbles pulling in a 35% share and topping the TV Twitter chart.
At the same time BBC One was a bit slow off the bat with their unique concept Doctor in the House (9pm), a factual informative show that came two short days after Channel 4’s not-at-all-similar-I-swear Doctor in Your House which secured 1.2 million viewers on Tuesday.
Yesterday’s less flashy version saw Dr Rangan Chatterjee move in with a health-strained family to point out the bleeding obvious. The educational fun pulled in 2.7 million viewers and a 12% share for BBC One.
On BBC Two, the brooding and bloody The Last Kingdom (9pm) brought in 1.6 million viewers and a 7% share while Channel 4’s Kitchen Impossible with Michel Roux Jr (9pm) secured 613,000 viewers and a 3% share.
Over on Channel 5 was the latest Ben Fogle: New Lives in the Wild (9pm) in which the presenter met a 61 year old woman who walked out of her life and responsibilities to live in a muddy self-built hut in deepest darkest Wales.
An audience of 983,000 viewers tuned in to see Ben visit the low-grade version of a Hobbit hole in a truly mesmerising break from society, resulting in a 4% share.
Earlier at 8pm, consumer outrage show Watchdog pulled in 3.3 million viewers (a 15% share) on BBC One, while MasterChef: The Professionals (BBC Two) scored a tidy 2.8 million viewers and a 13% share.
Bizarre voyeuristic toddler surveillance The Secret Life of… (8pm) continued on Channel 4 at 8pm, with 2 million viewers and a 9% share tuning in this week to see 5-year-olds in their natural habitat.
Speaking of natural habitats, Paul O’Grady: For the Love of Dogs (ITV, 8:30pm) saw the passionate presenter return to Battersea Dogs & Cats Home, bringing 4.3 million viewers and a 19% share with him.
On Channel 5 was the latest episode of Benefits/On Benefits (they can’t quite seem to make their mind up but you get the point) which has moved to the early 8pm slot for prosperity.
This week’s instalment went down a concerning path, with Got Talent showcasing those who refuse to work because they believe fame and fortune is right around the corner, securing 581,000 viewers and a 3% share.
Soap fans got a double dollop of Emmerdale dumped on them yesterday, with the 7pm visit to the Yorkshire Dales netting 5.6 million viewers and a 29% share while 5.4 million and a 25% share returned at 8pm.
BBC One’s EastEnders (7:30pm) won the day’s second biggest audience, with the plan to end Dean Wick’s life coming to light, resulting in 5.8 million viewers and a 29% share.
Overnight data is available each morning in mediatel.co.uk’s TV Database, with all BARB registered subscribers able to view reports for terrestrial networks and key multi-channel stations. Overnight data supplied by TRP are based on 15 minute slot averages. This may differ from tape checked figures, which are based on a programme’s actual start and end time.
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