woman&home Appoints New Head Of Marketing

IPC’s woman&home has named Zoë Levey, former promotions director on Conde Nast’s Vanity Fair, as their new head of marketing following an internal move by Faith Hill.

Levey has a strong background in glossy magazines, including seven years at Natmags, where she worked on several titles such as Harpers & Queen and Esquire.

She said: “This is a fantastic position on a great brand, which is seeing much success in print, online and with its events. I look forward to working with the very talented team on woman&home and building this success even further.”

The latest consumer magazine figures show that woman&home had a total circulation of 336,022, up by 20,000 copies year on year (see ABC Results Jul-Dec 2007:Glamour On Top Of Women’s Monthly Sector).

Levey will be responsible for developing the marketing of the whole women&home brand, which now encompasses print, events and digital.

The lifestyle magazine, a monthly glossy for 40-plus women, includes a mix of content such as food, fashion and beauty.

IPC has recently launched woman&home Feel Good Food, adding to the group’s woman&home travel size and the woman&home Christmas Food one-off publication.

woman&home publishing director, Linda Swidenbank, said: “Zoe was the perfect choice for this role, with a fresh insight into the women’s glossies and an excellent track record in developing concepts and contacts.”

IPC Media: 0870 4445000 www.ipcmedia.com